DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/7fwn56/consumer) has announced the addition of the "Consumer Attitudes and Online Retail Dynamics in France, 2013" report to their offering.
The report is the result of an extensive market research covering the online retail industry in France. It provides the magnitude, growth, share, and dynamics of the online retail market in France. It is an essential tool for companies active across France's online retail value chain and for new companies considering entry into France's online retail market. It provides data for historic and forecast online retail sales, and also includes the business environment and country risk related to France's online retail environment.
By examining best practice from the leading national large-scale online retailers (but specifically excluding the likes of Amazon, whose sites are well-known and vary little by country), as well as reviewing innovative approaches from smaller retailers, the report provides insights and ideas about how best to approach growing online sales for your business.
- Online retailing in the country is growing with the rise in internet penetration, broadband speed, female internet users, smartphone users, online shoppers and per capita expenditure online.
- The female internet users are accelerating online sales of clothing and footwear in France.
- Rise in mobile devices and mobile internet users will accelerates the growth of M-commerce in France.
- Online retailers have integrated their websites with social media as a part of their marketing strategy.
Detailed category coverage is provided, covering 25 products, across eight product groups that include:
- Luggage and Leather Goods
- News and Stationery
- Electricals and Electronics
- Food and Grocery
- Furniture and Floor Coverings
- Home and Garden Products
- Video and Entertainment Software
Sports and Leisure Equipment
- Carrefour France
- Rue du Commerce
For more information visit http://www.researchandmarkets.com/research/7fwn56/consumer
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