ConAgra Foods Introduces 23 New Bertolli and P.F. Chang's Meals and Desserts

Company Heats up In-Home Dining with Expanded Selection of Restaurant-Quality Italian and Asian Meals in the Frozen Aisle

OMAHA, Neb.--()--With more Americans looking to supermarkets over the next decade for meals and meal solutions, versus eating away-from-home at restaurants1, ConAgra Foods is introducing 23 new restaurant-quality meals and desserts from Bertolli and P.F. Chang’s to help people redefine their at-home dining experience. The convenient new offerings, found in the frozen aisle, are delicious recipes made with premium ingredients that deliver authentic taste to the kitchen table in minutes. The new meals and desserts, created with flavors from Italy and Asia, reflect consumer desires for convenient, yet authentic, international flavors and build upon retailers’ efforts to make the supermarket more global and engaging2.

“Dining in doesn’t have to be dull. With the addition of new items from Bertolli and P.F. Chang’s, consumers can get the flavors of Italy or Asia at home, ready to enjoy in minutes,” said John Plaso, vice president & general manager, ConAgra Foods. “These new meals for one, meals for two, and desserts bring more authentic flavors and restaurant-quality choices to the freezer aisle. They’re perfect for pairing with a fresh salad and rice or bread to complete a meal.”

New Bertolli Meals for One or Two
Single-serve Al Dente meals from Bertolli deliver rich Italian recipes with sophisticated sauces, savory melted cheeses and pasta cooked to perfection from the microwave. The Al Dente meals use the popular tray-in-tray steam cooking method and are available in four varieties for approximately $3.59:

  • Chicken Florentine Alfredo
  • Tortellini Margherita
  • Asiago Ravioli Primavera
  • Chicken Carbonara

Bertolli’s new restaurant-inspired Rustico Bakes Meals for One or Two deliver oven-baked taste from the microwave in minutes. Diners enjoy generously stuffed pastas that are difficult or time consuming to make at home, complete with delicious sauces and bubbly, delectable cheeses. Rustico Bakes Meals for One are available in six recipes for approximately $3.59:

  • Chicken Parmigiana & Penne
  • Ricotta & Spinach Cannelloni
  • Italian Sausage & Meatball Rigatoni
  • Chicken Portabella Ravioli
  • Stuffed Shells Alla Vodka
  • Creamy Spinach Rollatini

Rustico Bakes Meals for Two are available in four recipes for approximately $5.99:

  • Manicotti Alla Vodka
  • Stuffed Shells Bolognese
  • Ricotta & Mozzarella Ravioli
  • Ziti Alforno

The popular brand has also expanded its Skillet Meals for Two offering with three new recipes, each approximately $5.99:

  • Pappardelle Bolognese
  • Ricotta & Lobster Ravioli
  • Chicken Margherita & Penne

New Bertolli Desserts
Bertolli has also expanded into sweet treats with four indulgent dessert choices imported from Italy. The flavors of Italy can be enjoyed in each layer of these new single-serve frozen desserts that use only the finest restaurant-quality ingredients. Bertolli Desserts are available for approximately $2.99:

  • Tiramisu
  • Lemoncello
  • Triple Chocolate Strata Cake
  • Cappuccino Strata Cake

New P.F. Chang’s Skillet Meals for Two
P.F. Chang’s is refreshing its core line of Skillet Meals for Two with the introduction of two new recipes. Each is inspired by Chefs from P.F. Chang’s, offers sizzling, bold flavors, and is available for approximately $7.99:

  • Szechuan Style Shrimp
  • Mongolian Style Chicken

The new items are available nationwide and are the first products launched by ConAgra Foods since acquiring the brands from Unilever in 2012. The new Bertolli items are being supported by an advertising campaign that surprises real consumers with the idea that “Italy is served” right from their own kitchen.

ABOUT CONAGRA FOODS
ConAgra Foods, Inc. (NYSE: CAG) is one of North America's largest packaged food companies with branded and private branded food found in 99 percent of America’s households, as well as a strong commercial foods business serving restaurants and foodservice operations globally. Consumers can find recognized brands such as Banquet®, Chef Boyardee®, Egg Beaters®, Healthy Choice®, Hebrew National®, Hunt's®, Marie Callender's®, Orville Redenbacher's®, PAM®, Peter Pan®, Reddi-wip®, Slim Jim®, Snack Pack® and many other ConAgra Foods brands, along with food sold by ConAgra Foods under private brand labels, in grocery, convenience, mass merchandise, club and drug stores. Additionally, ConAgra Foods supplies frozen potato and sweet potato products as well as other vegetable, spice, bakery and grain products to commercial and foodservice customers. ConAgra Foods operates ReadySetEat.com, an interactive recipe website that provides consumers with easy dinner recipes and more. For more information, please visit us at www.conagrafoods.com.

1 Prepared food purchases from supermarkets, drug stores and other retail outlets will grow 10% by 2022 compared to a 4% increase in restaurant visits, according to a 2013 forecast by The NPD Group.
2 http://www.conagrafoods.com/news-room/news-Supermarket-Guru%C2%AE-Predicts-Social-Shopping--Healthy-Snacking-And-Millennials-Will-Shape-Consumer-Trends-In-The-New-Year-1879014

Contacts

Ketchum
Laura Clementi, 312-228-6849
Laura.Clementi@Ketchum.com
or
ConAgra Foods
Genevieve Mazzeo, 402-240-6864
Genevieve.Mazzeo@ConAgraFoods.com
www.conagrafoods.com
www.villabertolli.com
www.pfchangshomemenu.com

Release Summary

ConAgra Foods is introducing 23 new restaurant-quality meals and desserts from Bertolli and P.F. Chang’s to help people redefine their at-home dining experience.

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Contacts

Ketchum
Laura Clementi, 312-228-6849
Laura.Clementi@Ketchum.com
or
ConAgra Foods
Genevieve Mazzeo, 402-240-6864
Genevieve.Mazzeo@ConAgraFoods.com
www.conagrafoods.com
www.villabertolli.com
www.pfchangshomemenu.com