BI-LO Launches ‘Dollar Tank Club’

Fill Your Gas Tank For 10 Cents A Gallon; Earn Another Dollar Off Per Gallon On Next Fill Up

GREENVILLE, S.C.--()--Savvy BI-LO customers are taking fuelperks! savings to a new level and bragging about it on Facebook and Twitter with posts and pictures showing how they pay less than 10 cents per gallon to fill up their gas tanks. Wishing to reward those customers and incent others to join the movement, BI-LO is launching the new Dollar Tank Club and offering more than 1,100 products tied to fuelperks! Bonus Rewards. For a limited time, those who successfully reach the club milestone will be awarded another dollar per gallon in fuelperks! to be applied to their next trip to the gas station, making it even easier to save on groceries and gas.

“Our customers are having a lot of fun while saving significantly through fuelperks!,” said Mary Kellmanson, BI-LO’s senior vice president of marketing. “They send us pictures of their gas pump receipts as proof, which became the inspiration for this program. We’re excited to see even more tales from the pump!”

Here’s how to join the club:

1. Shop with your BI-LO BONUSCARD and stock up on BonusReward fuelperks! items to increase your savings. Build up your fuelperks! balance to be equal to or higher than current gas prices.

2. Scan your BONUSCARD at participating gas stations to redeem your fuelperks!. Be sure to keep your receipt when the price per gallon drops to 10 cents per gallon or less.

3. Submit your qualifying receipt at www.BI-LO.com/DollarTankClub or bring it to your nearest BI-LO store for verification and club entry.

4. Save even more! For a limited time, new club members will earn an extra dollar per gallon toward their next fill-up. And every time they redeem at the Dollar Tank Club level, they’ll earn it again…automatically.

BI-LO makes saving at the pump less painful by letting you earn savings every time you use your My BI-LO BONUSCARD. Customers save five cents per gallon for every $50 spent. BonusRewards allow customers to amass further savings by purchasing designated items that have automatic rewards ranging from 5 to 25 cents. So if a customer purchased $100 in groceries (10 cents) that included one 25-cent item, three 10-cent items and five 5-cent items, they would amass 90 cents total in rewards in just one trip.

In addition to fuelperks!, BI-LO offers a comprehensive array of savings programs and deals through their loyalty card – the BI-LO BONUSCARD – including Pricelock, $4/$10 generic prescription drug offerings, BOGO, 10 for $10, Meal Deal, What A Deal, and other hot offers. BI-LO also offers ecoupons, a convenient way to load all your savings on your card and have them redeemed automatically with a swipe of the card, right at the register. Collectively, the programs help customers save money on groceries more simply and amass great savings at the pump too.

About BI-LO

BI-LO, LLC is a subsidiary of Bi-Lo Holdings, which is the ninth-largest traditional supermarket chain in the United States. Founded in 1961, BI-LO employs nearly 16,000 associates who serve customers in 206 grocery stores and 115 in-store pharmacies throughout the four southeastern states of Georgia, North Carolina, South Carolina and Tennessee. Our BI-LO associates bring their talent and passion to work every day to serve our customers – their friends and neighbors in their local communities. It’s because of them that we can keep our promise: savings without sacrifice. For more information, please visit www.bi-lo.com and www.biloholdings.com.

Contacts

BI-LO, LLC
Todd Lynch, 904-596-2027, 904-233-0123 (cell)
toddlynch@sjp.com

Release Summary

To reward customers for showing on social media how they pay less than 10 cents per gallon, BI-LO is launching the new Dollar Tank Club on products tied to its fuelperks! Bonus Rewards program.

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Contacts

BI-LO, LLC
Todd Lynch, 904-596-2027, 904-233-0123 (cell)
toddlynch@sjp.com