SAN DIEGO--(BUSINESS WIRE)--Slacker, the world’s most complete music service, has named Lisa Namerow senior vice president of strategic partnership operations. With a rich background in the development and implementation of strategic plans to drive consumer usage of web and mobile products, Namerow will lead partnership operations with a focus on broadening existing and future partnerships in order to provide the most stellar listening experience for Slacker’s ever-growing audience.
“One of Slacker’s greatest strengths is the depth and breadth of our distribution partners – from auto manufacturers and wireless carriers to consumer web portals like AOL,” said Jim Cady, CEO of Slacker. “Lisa’s tremendous experience in conceptualizing and executing strategic multi-platform partnerships will help further our reach and build upon Slacker’s already outstanding roster of partners.”
Namerow joins the Slacker team from AOL, where she was the General Manager of the AOL Music Network and AOL Radio. There, she led day-to-day business operations, product and audience development, and strategic partnerships for five music websites and AOL Radio. Over the years, Namerow spearheaded many partnerships, including those with VEVO, CBS Radio, Rolling Stone, and even Slacker. She also oversaw the launch of the AOL Radio iPhone application, which received numerous accolades including a prestigious Apple Design Award for the Best Entertainment Application. A terrestrial radio veteran, Namerow began her career as an overnight DJ for WICB-FM and later held several positions with Saga Communications.
“I’ve spent my career at the intersection of music and technology, developing entertainment products for a mass audience and leveraging strategic partnerships that enhanced those experiences,” said Lisa Namerow, senior vice president of strategic partnerships operations at Slacker. “Slacker delivers a seamless experience across the web, mobile devices, consumer electronics devices and cars – and I’m focused on maximizing the impact of Slacker’s current partnerships and identifying new music partnerships which allow Slacker to continue to deliver the most compelling consumer experience.”
Slacker offers streaming radio and on-demand access to a massive music library of more than 13 million songs, with new tracks added daily. A music guide and fine-tuning tools allow listeners to easily discover new music or add news, sports, weather and talk content from ABC, ESPN and The Weather Channel. Slacker’s team of expert music curators also constantly update Slacker’s more than 200 genre and specialty stations so the music is always new, fresh and surprising.
Slacker is the only digital music service that has billing and distribution deals with every major North American wireless provider, including Verizon, AT&T, Sprint, T-Mobile and U.S. Cellular. In addition, Slacker is available in vehicles produced by major automotive manufacturers including Ford, GM, Chrysler Group, Acura, Honda, Scion, Subaru and Tesla.
Slacker launched its digital music service in 2010. The company has doubled its business every year. Slacker has also recently expanded its operations, opening offices in Palo Alto, CA and New York City.
For more information about Slacker or to listen for free, visit www.slacker.com
Slacker is the most complete music service on Earth. The company delivers free and subscription-based access to millions of songs and hundreds of expert-programmed stations, plus news, sports and talk, on the web, mobile devices, in-car infotainment systems and consumer electronics platforms. By blending a team of expert music curators and content programmers with cutting-edge analytics, Slacker delivers a seamless music discovery experience and uniquely personalized entertainment. Slacker was founded in 2006 and is headquartered in San Diego with offices in Palo Alto, CA and New York City. For more information about Slacker, or to listen for free, visit www.slacker.com