Brazilian Designer Brand Carmen Steffens Celebrates the Opening of First East Coast Location

Celebrities and Fashion Bloggers from the U.S. and Brazil Join VIP GUESTS and Carmen Steffens Executives in Orlando to Toast the Fashion Brand’s Newest Boutique

Carmen Steffens Founder/CEO Mario Spaniol with Real Housewives of Miami and New York, Karent Sierra and Heather Thomson (Photo: Business Wire)

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ORLANDO, Fla.--()--Brazilian-based fashion brand Carmen Steffens celebrated the official opening of its new Orlando location with a fashionable affair at The Mall at Millenia on August 1, 2013. The sexy, sophisticated brand is expanding its U.S. presence and offers creatively designed, meticulously handcrafted shoes, bags and other accessories to consumers, and has done so for nearly two decades.

“It’s exciting to share our products with our devoted East Coast fans and new fashion savvy customers in Florida,” said Mark Willingham, president of North America for Carmen Steffens. “We will soon have store locations in Miami, New York, Las Vegas and many other U.S. cities.”

The exclusive event was attended by Carmen Steffens, Founder/CEO, Mario Spaniol and Creative Director, Monalisa Spaniol, as well as U.S. celebrities Heather Thomson (Real Housewives of New York City) and Karent Sierra (Real Housewives of Miami); Brazilian actresses, Fernanda Pontes (Flor do Caribe), Natalia Rodrigues (Amor a Vida), Mariana Rios (Salve Jorge); and, fashion and beauty bloggers Chiara Farragni (The Blonde Salad), Rumi Neely (Fashion Toast), Camila Coehlo (Makeup By Camila), Lala Noleto (Lalá blog da Noleto) and Jacey Duprie (Damsel in Dior).

Launched in 1993 by Brazilian entrepreneur Mario Spaniol, Carmen Steffens quickly earned a growing and loyal international following including a myriad of celebrity fans, from Eva Longoria to Mariah Carey. In 1995, Monalisa Spaniol joined as the brand’s creative director, where today she continues to define the detailed look of the company’s wide range of accessories.

About Carmen Steffens

One of the most in-demand fashion exports from Brazil, Carmen Steffens’ exclusive shoes, handbags and accessories are sold through more than 250 Carmen Steffens stores across 17 countries worldwide. All Carmen Steffens products are handcrafted in limited quantities and reflect a unique Brazilian style that can be found in no other brand. Cities that are home to Carmen Steffens stores include Buenos Aires, Hollywood, Johannesburg, Madrid, Marbella, Paris, Punta del Este, Rio de Janiero and Sao Paulo. Visit the website at www.carmensteffens.com.

Contacts

For Carmen Steffens
Erin Fields, 954-527-3334 ext.304
Erin@ZuckerPR.com
or
Allison Wilson, 310-854-8261
awilson@webershandwick.com

Release Summary

Brazilian designer brand, Carmen Steffens, celebrates the opening of its first East Coast location with celebrities and fashion bloggers from the U.S. and Brazil in Orlando at The Mall at Millenia

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Contacts

For Carmen Steffens
Erin Fields, 954-527-3334 ext.304
Erin@ZuckerPR.com
or
Allison Wilson, 310-854-8261
awilson@webershandwick.com