WESTBOROUGH, Mass.--(BUSINESS WIRE)--The Training Associates (TTA), the largest global provider of training talent and solutions, announced the appointment of David Larson as Executive Vice President, Worldwide Sales. In this new role, David will lead worldwide sales, both direct and channel.
Larson has more than 25 years of sales and marketing experience. Prior to joining The Training Associates, he was Vice President, Strategic Alliances for The College Network, a leading provider of distance learning programs. Previously, he was Executive Director of Strategic Alliances at Learn.com, a provider of on-demand learning management and talent management software and e-learning courses. David has also held senior management positions in sales, marketing and business development with McDonald’s National Salute to the U.S. Military, Homestead-Miami Speedway, Alton Entertainment Group, Athlete Management Services, and the University of Florida Athletic Association.
Mr. Larson earned a Bachelor’s degree in Marketing from the University of Florida. He was subsequently inducted into the University of Florida Athletic Hall of Fame, and earned a gold medal in swimming at the 1984 Olympics in Los Angeles. He is also a 2013 Inductee into the Georgia Aquatic Hall of Fame.
“David’s skill and track record of driving sales through strategic relationships at senior levels is a perfect complement to our plans for rapid growth and expansion,” said Maria Melfa, President of The Training Associates. “We look forward to expanding our sales footprint under David’s leadership.”
About The Training Associates
Founded in 1994, The Training Associates (TTA) is the largest global provider of training talent and solutions. TTA’s stringent quality procedures, vast network of over 25,000 diversely skilled IT and professional skills training delivery and design consultants, and convenient training delivery administration services enable organizations to secure top‐notch training professionals, on demand. Importantly, they can accomplish this without the fixed overhead associated with a large training staff, or the delays, classification risks, and administrative burdens associated with recruiting training contractors directly. With unparalleled experience and expertise in all aspects of training delivery, TTA is best equipped to meet the unique requirements of each training initiative – regardless of size, scope, or location.
Directly or through partners, more than 1,000 organizations – including most of the Fortune 500, all government departments and military branches, major consultant and training companies, and major colleges and universities – rely on TTA for a variety of training delivery services including consulting, project management, train‐the‐trainer, courseware, curriculum development, and large‐scale training rollout management. TTA’s numerous awards reflect their commitment to help organizations use training to increase productivity, reduce costs, and drive revenues. Learn more at www.thetrainingassociates.com.
The Training Associates and TTA are trademarks of The Training Associates.