Macy’s is Painting the Town Red This Valentine’s Day

Shop Macy’s for gifts from the heart and spread the “red” word by visiting Facebook, Twitter, Pinterest or Instagram to benefit the American Heart Association’s Go Red For Women^® movement, Feb. 1 – 14

NEW YORK--(BUSINESS WIRE)--This Valentine’s Day, Macy’s (NYSE: M) is cupid’s destination for gifts that will help you follow your heart and share the love during this passionate holiday. Offering red-hued accessories, sparkly gems, sweet scents and a bevy of affordable giftables, Macy’s has something for all the loves in your life, including friends, family and even your digital acquaintances. Macy’s is inviting customers to share their love virtually by tagging social media posts with #MacysGoesRed, and for each heartfelt moment shared, Macy’s will donate $2, up to $250,000, to the American Heart Association’s Go Red For Women movement to help fight heart disease in women.

“This Valentine's Day, think for a moment about the reaction you want from the one you love when presenting a gift”

"This Valentine's Day, think for a moment about the reaction you want from the one you love when presenting a gift," said Linda Lee, group vice president of Macy's By Appointment, Personal Shopping Service. "Whether it's a smile, a giggle, or tears of joy, Macy's offers just the right gift to fit your needs and your budget."

BRILLIANT GIFTS THEY’RE SURE TO ADORE

Mark Valentine’s Day with a very special gift from Macy’s! Go beyond traditional roses and elevate your talent for gifting by following your heart and choosing items that express your love. Share charming tokens of affection for the woman in your life with romantic jewelry from Michael Kors and Guess. Refine her style with a variety of semi-precious earrings in every color from pink to green to blue and citrine. For items that will stand the test of time, Fossil, G Shock and Bulova offer watches for him, her and the kids that are affordable and fashionable. Make her heart skip a beat with a pretty in pink satin chemise from Morgan Taylor. Have him tied up in knots with a Countess Mara bow tie and smelling smooth in the new Prada Luna Rossa cologne. No matter the giftee, shop Macy’s for affordable and fashionable gifts that won’t break the bank or any hearts.

Check out five gifts from Macy’s that are sure to make a heartwarming statement this Valentine’s Day:

1. Coach Boyfriend Watch for Her ($228)

2. Brahmin Sweetheart Rose Anytime Handbags ($95 - $225)

3. A/X Armani Exchange Chronograph Watches for Him ($180 - $240)

4. Kenneth Cole Cufflinks ($40)

5. Frango Mints ($11 - $28)

LOVE IS AN ART THAT COMES FROM THE HEART

Follow your heart and share the love digitally in 2013! Post, tweet, pin and tag your red on Facebook, Twitter, Instagram and Pinterest by using the hashtag #MacysGoesRed, and Macy’s will donate $2, up to $250,000, to the American Heart Association’s Go Red For Women movement for each social action of support, from Feb. 1 through Feb. 14. Learn more at facebook.com/macys.

For more Valentine’s Day gifts that will wow, visit Macy’s gift guide online at macys.com/gifts.

About Macy’s

Macy's, the largest retail brand of Macy's, Inc., delivers fashion and affordable luxury to customers at more than 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam. Macy's stores and macys.com offer distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for such epic events as Macy's 4th of July Fireworks^® and the Macy's Thanksgiving Day Parade^®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Building on a 150-year tradition, Macy's helps strengthen communities by supporting local and national charities that make a difference in the lives of our customers.

For Macy’s media materials, including images and contacts, please visit our online pressroom at www.macys.com/pressroom.