Research and Markets: Australian Mortgages: Competitive Landscape and Product Innovation

DUBLIN--()--Research and Markets ( has announced the addition of the "Australian Mortgages: Competitive Landscape and Product Innovation" report to their offering.

This brief is split into two sections. The first presents the strategic context, which considers the key players and their market share, and explores factors that affected their performance. The second chapter provides best-practice examples from around the world, and provides an analysis of how successful they may be with consumers in Australia.


- Understand how the competitive landscape has changed over the last year.

- Examine the strategies of lenders who have successfully increased their market share.

- Discover which lenders are innovating and how they are doing it.

- Understand best practice examples from around the world can succeed in Australia.


- The market share of the top 10 mortgage providers has decreased as smaller lenders, particularly mutuals, have grown their share of the market and increasingly converted into banks. All lenders have had to deal with soft market conditions that have affected margins and profitability.

- The Australian market has consolidated itself, with no new entrants tempted into the market. In August 2012, the top 10 players claimed 96.6% of the market share The majority of that proportion (81.4%) is held by Australia's "big four" banks, which have increased their market share through acquisition.

- Best practice examples stem from CBA, CIBC, Lloyds TSB, Halifax, Nationwide, Standard Chartered, and Ulster Bank.

Reasons to Purchase

- Why have some lenders lost market share while others were able to grow their mortgage books?

- Which players are competing the most heavily for mortgagors and what strategies do they employ?

- How can lenders learn from overseas mortgage providers to better position themselves in Australia's increasingly competitive market?

Companies Mentioned

- ASB Bank Limited

- Australia and New Zealand Banking Group

- Canadian Imperial Bank of Commerce

- ERGO Versicherungsgruppe AG

- Hutchison 3G UK Limited


- La Trobe University

- National Australia Bank Group Limited

- Research In Motion Limited

For more information visit


Research and Markets
Laura Wood, Senior Manager.
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Property



Research and Markets
Laura Wood, Senior Manager.
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Property