DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/xg5gzj/the_automotive) has announced the addition of the "The Automotive App Guide (Q3 Update, 2012)" report to their offering.
As the number of apps and use cases continue to grow, it is becoming increasingly important for the automotive industry to keep track on the latest trends. The fast-moving nature of apps and app development means that vehicle manufacturers are now at much greater risk of falling behind.
It is for this reason that SBD has launched an The Automotive App Guide' that allows users to easily analyse and compare the apps being offered by vehicle manufacturers in Europe and USA.
This app tracker can help you analyse:
- What are apps being used for by OEMs in Europe and USA?
- Which apps are consumers happiest with and why?
- How are OEMs profiting from offering apps to consumers?
- What is the best way to implement apps and to develop an app-based strategy?
About the Author
Deepa Rangarajan Analyst - Advanced Research Division
Deepa obtained a B.Tech in Electronics Engineering from SRM University, India, before graduating from the University of Leeds, UK, with an MSc in Embedded Systems Engineering. At SBD, Deepa supports Connected Car and Safe Car market research and consultancy projects. Some of her recent studies include infotainment benchmarking, ADAS trends and analysis of multimedia for automotive applications in China.
- Alfa Romeo
- Land Rover
- Peugeot / Citroen
For more information visit http://www.researchandmarkets.com/research/xg5gzj/the_automotive