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January 23, 2013 12:02 PM Eastern Daylight Time 

Research and Markets: Map Enhanced ADAS Report: Plan Your Product Development and Deployment Strategy for Future Map-Based ADAS

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/86fvt5/map_enhanced_adas) has announced the addition of the "Map Enhanced ADAS" report to their offering.

Vehicle manufacturers and suppliers are faced with an increasingly broad range of options for expanding active safety and assistance solutions within cars. These are also becoming more complex as ADAS shifts from a series of independent systems, and towards solutions that share sensor data across multiple applications. In parallel, vehicle manufacturers are faced with consumers that are reluctant to pay for safety features, which they often expect to be offered as standard by OEMs.

SBD's new report on Map-enhanced ADAS analyses the opportunities and challenges that vehicle manufacturers face in deploying and selling these expensive systems to mass-market consumers that often expect safety to be fitted as standard.

This report will help you:

- Understand the technical building blocks for map-enhanced ADAS including map attributes and the ADASIS interface specifications.

- Learn from the vehicle manufacturers and suppliers leading the integration of the map and driver assistance systems.

- Gain insight into the market push/pull factors for the different map-enhanced ADAS solutions.

About the Author

Stephen Longden Analyst - Advanced Research Division Stephen achieved an MSc in Transport Planning and Management at the University of Westminster before becoming the editor of The Intelligent Highway magazine. At SBD, Stephen specialises in research and analysis into ADAS, V2X, automotive telematics and navigation. He has investigated a variety of ITS applications and is widely regarded as an expert on emerging markets such as China and initiatives such as eCall. Stephen is an award-winning speaker at conferences and seminars in Europe and Asia.

Companies Mentioned

- Audi

- BMW

- Cadillac

- Daimler

- Ford

- Mercedes-Benz

- Scania

- Toyota

- Volvo

- AutoNavi

- Navinfo

- Continental eHorizon

- Elekrobit Street Director

- Google

- Intermap

- Nokia Navteq

- Tele Atlas Tom Tom

For more information visit http://www.researchandmarkets.com/research/86fvt5/map_enhanced_adas

Contacts

Research and Markets
Laura Wood, Senior Manager.
press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Telematics and Vehicle Electronics

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