HOLLYWOOD, Calif.--()--The International 3D Society will present DreamWorks Animation (DWA) with its 2013 Sir Charles Wheatstone Award for advocacy, technology and professional education, it was announced today in Hollywood. The award will be presented at the Society's 4th Annual Creative Arts Awards black tie dinner at the Beverly Hills Hotel on February 6, 2013.
“In honoring DreamWorks Animation and Ang Lee, we have an opportunity to shine the spotlight on the incredible contributions these people have made to filmmaking, and to storytelling in 3D”
“The Society’s core mission is to encourage 3D adoption across the ecosystem - and both educating the global community and leading by example through the release of impactful 3D consumer content – are steps critical to achieving this goal,” said Tom Cosgrove, Co-Chairman of the International 3D Society and President and CEO of 3net and 3net Studios. “DreamWorks Animation (DWA) has been at the forefront on both of these fronts, representing two significant achievements that are worthy of our recognition.”
“For all of us involved in bringing the finest 3D entertainment experiences to consumers, DreamWorks Animation (DWA) has set an unmatched standard of quality. The Wheatstone Awards gives us the opportunity to recognize that leadership,” said Dan Schinasi, Co-Chairman of the International 3D Society and Senior Marketing Manager of Samsung Electronics America.
“To receive this recognition from the International 3D Society is a great honor and a testament to the incredible work being done by our artists and technologists,” said DreamWorks Animation’s Chief Operating Officer Ann Daly. “3D provides a truly immersive entertainment experience for audiences across the globe and DreamWorks Animation remains committed to delivering this in every movie.”
Director Ang Lee, whose 3D movie ‘Life of Pi’ has received worldwide critical acclaim, will also be honored with the Society’ Harold Lloyd Award for filmmaking.
The Society’s Creative Arts Awards annually bestow the Lumiere™ statuette to 3D movies, television programs, videogames and advertising, as selected by the Society’s voting membership.
“Sir Charles Wheatstone is credited by history as the inventor of modern-day 3D. Although he lived and worked in the 19th century, his legacy of educating professionals about 3D remains an important function of the Society today,” said Society Awards Committee Chairman, Buzz Hays of The True Image Company. “In honoring DreamWorks Animation and Ang Lee, we have an opportunity to shine the spotlight on the incredible contributions these people have made to filmmaking, and to storytelling in 3D,” he added.
The awards dinner presentation will utilize XPAND 3D technology and eyewear during the ceremony.
About the International 3D Society & 3D@Home Consortium
The International 3D Society & 3D@Home Consortium advances 3D content, products and adoption through recognition, networking, communication for professionals and consumers. With over 60 companies and 500 professional members, the organization honors the year’s best during its 3D Technology and 3D Creative Awards programs; hosts worldwide meetings, workshops and demonstrations; and manages many online resources to assist consumers and professionals to further understand and integrate 3D into their lives. Visit: www.International3DSociety.com, www.3DatHome.org, and 3DUniversity.net to explore the full range of 3D information available.