Insurance Marketing & Advertising Summit Continues Friday, December 14, With “Profiting from Niches”

OLDWICK, N.J.--(BUSINESS WIRE)--Best’s Review magazine’s 2012 Insurance Marketing and Advertising Summit, which was interrupted by Hurricane Sandy, continues on Friday, December 14, with an online presentation by Richard Augustyn, Founder and CEO, NIP Group, on “Profiting from Niches: Identifying and Pursuing Program Opportunities with Limited Resources.” The series will then resume in January 2013.

“Profiting from Niches: Identifying and Pursuing Program Opportunities with Limited Resources.”

The December 14 session will start at noon EST and run for one hour. Register at http://www1.gotomeeting.com/register/559984312.

All presentations stream live and are reported in A.M. Best’s news venues and in Best’s Review magazine. Attendees have the opportunity to submit comments and questions. There is no charge to attend these online events.

The Insurance Marketing and Advertising Summit has been held annually for seven years. It examines how insurers, brokers, agents, reinsurers and others are finding new ways to communicate and brand themselves in today’s fast-changing business environment.

The online series began December 7 with Ty R. Sagalow, President, Innovation Insurance Group, and Matthew Power, Chief Innovation and Strategic Relationship Officer, AIG, on “Innovators on Innovation: Creating Breakthrough Insurance Products, Services and Delivery.”

The calendar of IMAS events, including links to previous presentations, is available at www.ambest.com/conferences/imas.

Best’s Review (www.bestreview.com) is published by A.M. Best Co., for insurance professionals, including home office executives, agents, brokers and others affiliated with the industry.

Founded in 1899, A.M. Best Company is the world’s oldest and most authoritative insurance rating and information source. For more information, visit www.ambest.com.

Copyright © 2012 by A.M. Best Company, Inc. ALL RIGHTS RESERVED.