Provo Craft Announces Single Image Availability Through Cricut Craft Room

Hundreds of Full-Color Cricut Images Available for Individual Purchase Starting at $.99 Each

SOUTH JORDAN, Utah--(BUSINESS WIRE)--Provo Craft today announced that for the first time the company will offer full-color images for individual purchase, with hundreds already available and plans to add more during the upcoming months.

“The possibilities these single images bring are endless. Our Cricut users can get the exact images they need for a specific project, or they can mix and match from images across our most popular cartridges to create something wholly unique and personalized.”

Single images are available starting at $.99 each and were selected from some of the company’s most beloved cartridges, including Create a Critter, one of the most popular cartridges of all time, and Team Spirit, a consumer-favorite sports-themed cartridge. Consumers can download these single images from Cricut Craft Room®, the free online design software that allows users to see and design personalized craft products using a library of Cricut® digital images. These single images are in full color to help consumers better visualize the projects they are designing and foster additional creativity.

“We put a high value on the feedback we get from our Cricut users. Many have expressed a desire for individual images, so I know that they will be as excited about this brand new a la carte offering as we are,” said Ashish Arora, CEO of Provo Craft. “The possibilities these single images bring are endless. Our Cricut users can get the exact images they need for a specific project, or they can mix and match from images across our most popular cartridges to create something wholly unique and personalized.”

Single images purchased through Cricut Craft Room can be used on various Cricut cutting machines. Provo Craft also offers digital image packs for $4.99 and $9.99, and rental bundles starting at $19.99, giving consumers the flexibility to buy the content in a package that will best suit their individual needs.

For more information on the new line of single images, visit http://www.cricut.com/Shopping/products-Single-Images-362.aspx.

For more information about Provo Craft, see the following:

• Visit the Provo Craft website at www.cricut.com
• Purchase Provo Craft products online at www.cricut.com/shopping
• View Cricut project ideas at www.cricut.com/project
• Follow Cricut on Pinterest at www.pinterest.com/cricut
• Follow Cricut on Twitter at www.twitter.com/officialcricut

About Provo Craft

Provo Craft is a creative crafting products company and world leader in personal electronic cutting machines that enable people to achieve their creative best. For 50 years, Provo Craft has sold tools that inspire creativity, including the Cricut^® electronic cutting machine, the Cricut Craft Room^® design software, and the Cricut Cuttlebug^™ embosser and die cutter. Today, millions of people use Cricut products to create projects that range from greeting cards to scrapbooks to home décor and school projects. Provo Craft products have won dozens of industry awards and are available through leading mass retail, craft, home décor, office, and education outlets nationwide. Visit www.cricut.com or call [phone].