Research and Markets: Global OEM Premium Audio Market 2011-2015

DUBLIN--()--Research and Markets ( has announced the addition of the "Global OEM Premium Audio Market 2011-2015" report to their offering.

This report, Global OEM Premium Audio Market 2011-2015, is based on an in-depth analysis covering the North America, Europe, China, India and Brazil regions. The report aims to aid decision makers' understanding of the present and future landscape of the market.

Commenting on the report, an analyst from TechNavio's Automotive team said: ''The rapid growth of emerging economies offers huge growth potential for the Global Original Equipment Manufacturers (OEM) Premium Audio market. Despite the global economic slowdown, growth in the East Asia and Pacific regions, and in South Asia (particularly China and India), has been robust. This was majorly due to a massive fiscal stimulus package in China, and also because of India's skillful macroeconomic management. In the coming years, while the overall growth in Brazil, Russia, India, and China (BRIC) countries is expected to soar, developed countries are expected to witness static or even declining sales. Increased competition and saturation in the global market have forced many global automotive firms to shift their focus to these regions for new growth avenues. This creates opportunities for various automotive products and solutions across emerging markets.''

According to the report, the rapid growth of vehicle production and sales across the globe has major implications on the growth of the Global OEM Premium Audio market. In particular, automobile production is expected to reach high levels in Asian and European countries in the coming years. For instance, automobile ownership in China is estimated to exceed massively by 2020. Similarly, automobile ownership in India is expected to increase in the coming years. Thus, as a result of the increase in automobile production and demand in emerging countries, the demand for automobile audio systems is expected to increase steadily in the coming years.

Further, the report reveals that technological obsolescence is currently one of the major challenges confronting the Global OEM Premium Audio market.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Key Topics Covered:

01. Executive Summary

02. Introduction

03. Market Coverage

04. Market Landscape

05. Geographical Segmentation

06. Vendor Landscape

07. Buying Criteria

08. Market Growth Drivers

09. Drivers and their Impact

10. Market Challenges

11. Impact of Drivers and Challenges

12. Market Trends

13. Key Vendor Analysis

14. Other Reports in this Series

Companies Mentioned


Harman International Industries,


Pioneer Electronics,


Alpine Electronics

For more information visit


Research and Markets
Laura Wood, Senior Manager.
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Auto Interiors


Research and Markets
Laura Wood, Senior Manager.
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Auto Interiors