LOS ANGELES--(BUSINESS WIRE)--Vortexx on The CW, an affiliate of Saban Brands, today announced WWE Superstar John Cena will host the kids television block this Saturday, December 8th from 8:30 a.m.—10:30 a.m. In addition to the WWE Superstar hosting the block, dubbed Cena Saturday, viewers can watch him face-off in the ring against WWE Superstar Heath Slater at 10 a.m. on a special WWE Saturday Morning Slam.
Cena Saturday will offer viewers the unique opportunity to get to know the man behind the legend, as this Saturday’s programming will also include special profiles on him.
“We have many young WWE fans watching Vortexx every Saturday morning, so we’re thrilled to bring them Cena Saturday,” said Elie Dekel, President of Saban Brands. “The spotlighted features on John Cena are a very exciting addition to the block this week.”
Also airing on December 8th will be other Vortexx marquee titles, including Power Rangers Lost Galaxy, Sonic X, Dragon Ball Z, Justice League Unlimited and Yu-Gi-Oh! ZEXAL.
For more information on Vortexx on The CW, please visit www.MyVortexx.tv.
Vortexx is an entertainment platform focused on delivering content, activities and products featuring high-energy action, adventure and comedy. On television, Vortexx provides programming, which airs Saturdays from 7 a.m. – noon on the CW. The nationally-broadcast programming block features marquee titles such as Power Rangers Lost Galaxy and Yu-Gi-Oh! ZEXAL in addition to WWE and Justice League Unlimited. In addition to television, Vortexx offers a variety of online and mobile entertainment destinations that will keep kids entertained 24/7/365. Vortexx is an affiliate of Saban Brands. Learn more at www.MyVortexx.tv.
About Saban Brands
Formed in 2010 as a subsidiary of Saban Capital Group, Saban Brands (SB) was established to acquire and develop a world-class portfolio of properties and capitalize on the company’s experience, track record and capabilities in growing and monetizing consumer brands through content, media and marketing. SB applies a strategic transmedia management approach to enhancing and extending its brands in markets worldwide and to consumers of all ages. The company provides full-service management, marketing, promotion and strategic business development for its intellectual properties including comprehensive strategies unique to each brand, trademark and copyright management and enforcement, creative design, retail development, direct-to-consumer initiatives and specialized property extensions. SB is led by a superior management team with decades of experience in media, content creation, branding, licensing, marketing and finance. For more information, visit www.sabanbrands.com.
WWE, a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms. WWE programming is broadcast in more than 145 countries and 30 languages and reaches more than 600 million homes worldwide. The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, Miami, London, Mumbai, Shanghai, Singapore, Istanbul and Tokyo.