New Lacks eVOLVE™ Hybrid Wheel Technology Enables a 1.1 MPG Highway Gain in Fuel Efficiency*

LA Auto Show 2012

SOUTHFIELD, Mich.--()--Lacks Wheel Trim Systems LLC, a business unit of Lacks Enterprises, Inc., today introduced its all-new patented eVOLVE™ hybrid composite wheel technology. Based on Lacks’ successful Chromtec® wheel technology, eVOLVE™ wheels are an attractive, highly engineered hybrid-composite wheel that enable a fuel economy improvement of 1.1 miles per gallon highway by balancing weight reduction and optimizing aerodynamics*. The world debut announcement was made at the LA Auto Show.

Lacks’ new eVOLVE™ hybrid wheel technology features a unique construction consisting of:

1.   A high-performance structural backbone that is optimized for handling, weight, stiffness and safety.
2. A lightweight, hybrid-composite design surface that is created to optimize aerodynamics and look great with one of the many proven metal finishes unique to Lacks.
3. Lacks’ proprietary manufacturing process seamlessly combines all materials to create an extraordinarily strong, yet lightweight, metal composite wheel, culminating in new levels of fuel efficiency and design flexibility.
 

“The Lacks eVOLVE™ wheel technology provides a direct answer to helping automakers meet increasingly stringent federal fuel efficiency standards,” said James Ardern, Dir. of Business Development, Lacks Wheel Trim Systems. Unique benefits of the Lacks eVOLVE™ hybrid wheel technology include:

  • Allows design to separate from the technical restraints of the wheel backbone
  • Highly engineered composite construction
  • Lower weight that allows increased vehicle content
  • A larger wheel diameter due to its lower weight
  • An unparalleled range of premium finishes
  • Spinelle™ and Selective Spinelle™ metal finish options
  • Increased revenue generation as either a standard or optional feature
  • Enhances vehicle trim levels with great design, finishes and now increased mpg’s.

For more information on the eVOLVE™ hybrid wheel technology, visit: www.eVOLVEhybrid.com.

About Lacks Wheel Trim Systems LLC

Lacks Wheel Trim Systems LLC, a distinct business unit of Lacks Enterprises, Inc., is a full-service supplier of automotive wheel components and systems. Its Metalltec™ and Chromtec® wheels, Spinelle™ and Selective-Spinelle™ metal finish brands, offer customers industry firsts in wheel design and finish flexibility. Its performance and capabilities have earned Lacks Wheel Trim Systems loyal, long-term relationships with such global partners as Audi, Mercedes-Benz, Toyota, Nissan, Ford, Chrysler, General Motors and Volkswagen.

About Lacks Enterprises, Inc.

Lacks Enterprises, Inc. was formed in 1961. The company has grown to become a technology leader worldwide with a diversified operation providing complete turnkey solutions that rely on decades of experience in thermoplastic design, injection molding, plating, painting, assembly, logistics and supply chain management. Lacks also provides global export and distribution capabilities.

*Actual mileage and results will vary, eVOLVE™ hybrid wheels achieved a 0.4 mpg city / 1.1 mpg highway, vehicle improvement on a Ford Focus SE Hatchback via 5 cycle average EPA test protocol by a third party.

Contacts

The Millerschin Group
Dick Pacini, 248/276-1970
Cell: 248-770-6446
dpacini@millerschingroup.com

Release Summary

Lacks Wheel Trim Systems LLC, a business unit of Lacks Enterprises, Inc., today introduced its all-new patented eVOLVE™ hybrid composite wheel technology at the LA Auto Show.

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Contacts

The Millerschin Group
Dick Pacini, 248/276-1970
Cell: 248-770-6446
dpacini@millerschingroup.com