BevMo! Opens New Store in Santa Maria Just in Time for Thanksgiving

Opening weekend festivities include tastings of wine, beer and gourmet food;
First 500 shoppers in line before 9 a.m. to receive gift bag valued at $50

SANTA MARIA, Calif.--()--BevMo!, the ultimate neighborhood specialty beverage retailer, will open its newest California store in Santa Maria at 1309 S. Bradley Road, next to Trader Joe’s, on Friday, November 16 at 9 a.m. As the 130th BevMo! serving California, Arizona and Washington, the new 10,000 square foot location will feature a selection of more than 1,695 wines, 1,690 spirits, 1,560 beers and hundreds of gourmet food items, cocktail mixers, glassware, bar accessories and more.

“We’re thrilled to unveil our first Santa Maria location, offering expanded selection to the beautiful community nestled between San Luis Obispo and Santa Barbara,” said BevMo! CEO Alan Johnson. “In classic BevMo! style, we’ll kick off the grand opening with a $50 gift bag giveaway to the first 500 people in line on opening day. Be sure to arrive by 9 a.m. as the gift bags go fast! Bring your family and friends, and join in the neighborhood celebration – and with Thanksgiving just around the corner, it’s a great opportunity to find the perfect wine pairings for your special meal.”

There will be in-store events and demonstrations on opening day and throughout the weekend, including tastings from popular brewers and vineyards like Justin Vineyard & Winery, Robert Hall Winery, Byron Winery, Four Vines, Firestone-Walker Brewing and New Belgium Brewing. In-store demonstrations from major spirit brands such as Skyy Vodka, Patron Tequila, and Crown Royal Whiskey will also be available. Customers will be able to learn from BevMo! experts and partners as they share the latest cocktail trends and celebratory drinks for Thanksgiving festivities!

The new store in Santa Maria will offer gift bags valued at $50 to the first 500 lined up before the store opens at 9 a.m. Each gift bag will include a number of fabulous BevMo! specialty items such as a Go Vino wine glasses, TrueTap Corkscrew, gourmet snacks, MIXT White Chocolate Martini Mixer, and a cocktail shaker! Customers are encouraged to invite friends and family to join them that morning to help reach the 500 count goal.

Weekend Activities

Special in-store events and demonstrations are scheduled throughout the day from Friday, November 16 through Sunday, November 18. Highlights include tastings, cocktail presentations and delicious food from some of the best local, well-known brands, so check out the schedule below and come on in to try something new!

Friday, November 16 Tastings/Demonstration Events Include:

9 a.m. to 12 p.m.     Justin Vineyard & Winery & Firestone-Walker Brewing
12:30 p.m. to 3:30 p.m. Robert Hall Winery, Telegraph Brewing & Skyy Vodka
4 p.m. to 7 p.m. Michael Pozzan & Dante Wines, New Belgium Brewing & Skinnygirl
 

Saturday, November 17 Tastings/Demonstration Events Include:

9 a.m. to 12 p.m. Jack Daniel’s Whiskey
12:30 p.m. to 3:30 p.m. Byron Winery & Sierra Nevada Brewing
4 p.m. to 7 p.m. Four Vines, Widmer Brewing & Grey Goose Vodka
 

Sunday, November 18 Tasting/Demonstration Events Include:

12 p.m. to 3 p.m. Testarossa Winery & Baileys Irish Cream
3:30 p.m. to 6:30 p.m. Gloria Ferrer, Stone Brewing & Patron Tequila
 

You can also join BevMo! on Facebook and Twitter, by visiting https://www.facebook.com/BevMo or https://twitter.com/BevMo.

About BevMo!

Satisfying customers since 1994, BevMo! is the ultimate specialty beverage retailer where beverage lovers can discover the best quality wines, spirits and beers, at great prices. BevMo! makes shopping convenient, comfortable and fun. BevMo!’s knowledgeable, dedicated and welcoming team of experts can assist both enthusiasts and first-time buyers of wine, spirits and beer to discover something new. A one stop shop for everything beverage, BevMo! also supplies so much more including specialty foods, cocktail mixers, cigars, glassware and bar accessories. BevMo! also offers most of its products for purchase online, for delivery or in-store pick up. To find out more about BevMo, please visit www.BevMo.com.

Contacts

Finn Partners
Jacqueline Buchanan
415-249-6777 (w)
626-590-2166 (c)
jacqueline@finnpartners.com
or
BevMo!
Kris Mulkey
925-348-6444 (c)
mulkeyk@bevmo.com

Release Summary

BevMo! to open new store in Santa Maria with free gift bags worth $50 for the first 500 people in line that morning.

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Contacts

Finn Partners
Jacqueline Buchanan
415-249-6777 (w)
626-590-2166 (c)
jacqueline@finnpartners.com
or
BevMo!
Kris Mulkey
925-348-6444 (c)
mulkeyk@bevmo.com