StrongMail to Present Proven Lifecycle Marketing Strategies at Shop.org Annual Summit

Successful lifecycle marketing case studies from leading retailers to be presented by digital marketing experts from StrongMail's Marketing Services team

REDWOOD CITY, Calif.--(BUSINESS WIRE)--StrongMail, a leading provider of email marketing and cross-channel marketing solutions for enterprises, today announced that it is presenting proven lifecycle marketing strategies at the Shop.org Annual Summit taking place September 10 – 12, 2012, in Denver, Colorado. An event sponsor and exhibitor, StrongMail will also be offering attendees a live demo of its drag-and-drag cross-channel lifecycle marketing solution at Booth #201.

“Proven Lifecycle Marketing Strategies from Leading Brands”

Part of Shop.org's "Big !deas Sessions," StrongMail's interactive presentation will outline the key strategies for building and optimizing multi-step lifecycle marketing programs, followed by detailed case studies from leading retailers. Whether you suspect that your current lifecycle marketing programs could be working harder to nurture profitable customer relationships, or you haven’t yet embarked down the path, email and cross-channel marketing experts Kara Trivunovic and Justin Williams will provide you with the insights you need to develop successful programs for your business.

BIG !DEAS SESSION
Title: "Proven Lifecycle Marketing Strategies from Leading Brands"
Date: September 11, 2012
Time: 12:30
Location: Denver, CO
Event Website: http://www.shop.org/summit12

Speakers:

• Kara Trivunovic, vice president of marketing services, StrongMail
• Justin Williams, senior digital marketing strategist, StrongMail

GET A DEMO OF STRONGMAIL MESSAGE STUDIO

Timing relevant messages to the customer lifecycle can be exponentially more effective than sending batch-and-blast messages based on your email marketing calendar; however, many retailers struggle with creating effective lifecycle marketing programs. It doesn't have to be that way. Stop by our booth to get a demo of our drag-and-drop lifecycle marketing solution and begin messaging your customers based on their current relationship with your brand.

For more information on upcoming industry events, visit StrongMail's online marketing events page.

About StrongMail Systems, Inc.

We're StrongMail. We cater to forward-thinking enterprises that are looking for more than just a “me-too” email marketing solution. As our name implies, we’re all about helping our clients create strong email marketing programs – ones that are impactful, effective and efficient. We believe that email provides the foundation for great interactive marketing, and that social media and mobile marketing serve to strengthen that foundation. While StrongMail was recently identified by a leading independent research firms as one of only six ESPs suited for enterprise marketers alongside vendors like ExactTarget, Responsys and Cheetahmail, our solutions and approach are very different (which is why enterprises and high-volume senders like us). Talk to us. See how StrongMail is different, and how that difference can help your business grow. Learn more at www.strongmail.com.