Initial Production of 4moms Breeze Playard Sells Out in First Week

PITTSBURGH--(BUSINESS WIRE)--4moms, a developer and marketer of innovative juvenile products, is experiencing overwhelming demand for their forthcoming playard, the Breeze. Online pre-ordering opened on August 20 and initial production is already sold out. 4moms is currently accepting Breeze pre-orders for mid-October shipping.

“We’re incredibly excited about the Breeze launch”

“We’re incredibly excited about the Breeze launch,” says Rob Daley, CEO of 4moms. “Unlike other playards, it’s truly easy to use. Testers love it and retailers can’t wait to carry it. Our first production run is already sold out, so pre-ordering is the best way to get a unit at the earliest possible date.”

Reviewers have been extremely enthusiastic about the Breeze. TechCrunch’s John Biggs hails it as “the future of playpens,” while Jamie Grayson, owner of BabyGuyGearGuide.com and world’s only male baby planner, calls it “the absolutely ridiculous nailing it breeze by 4moms.” The Breeze will be available in limited quantities on September 10, 2012, with widespread availability beginning in October. To find a store or place a pre-order, visit www.4moms.com/stores.

About the Breeze
Playards are hard to use. The Breeze is different. It opens or closes in one step. Just push down on the central hub to open and pull up to close - the latches are automatic and there's no tricky sequence of steps. Also included with this full-size playard are a removable bassinet, a portable changing pad, and a convenient travel bag. It’s a breeze. Fold it and you’ll see.

About 4moms
4moms has introduced robotics technology to the juvenile industry, creating innovative, elegantly designed products that meet parents’ real needs. The experience of the four namesake moms who formed the company’s first focus group, plus the expertise of a team of over fifty engineers, designers, and developers, gives 4moms its innovative edge in the field of juvenile product design and has put their products in over 500 stores in 24 countries.

4moms develops and markets products for the $8.9 billion juvenile products industry. For more specifics on all 4moms’ products, visit www.4moms.com.

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