BEVERLY HILLS, Calif.--(BUSINESS WIRE)--Continuing their relationship in bringing innovative second-screen experiences to hit television shows, Fox Broadcasting Company (FOX) and ACTV8.me today unveiled a new, interactive SO YOU THINK YOU CAN DANCE companion application for iOS and Android platforms. The new app, which is available today on the iTunes App Store for iPhones and will be available on iPad and Android platforms in the coming weeks, enables fans of SO YOU THINK YOU CAN DANCE to interact with exclusive content and socialize about the show in real time during the LIVE broadcast. All-new episodes of SO YOU THINK YOU CAN DANCE return tonight, Wednesday, Aug. 15 (8:00-10:00 PM ET/PT) on FOX.
Beginning today, SO YOU THINK YOU CAN DANCE fans can download and synchronize the new app with the live broadcast or DVR recording to enjoy real-time interaction with the show and other viewers. The app enables fans to:
- Get real-time cast and crew tweets as you are watching show LIVE
- Receive Dance Card Alerts: song link, choreographer, contestant and music styles for each routine as they happen LIVE
- Watch video clips of dance moves, behind-the-scenes interviews, prep and choreography
- Vote for your favorite contestants after show ends
- Collect points and earn badges during show to move up the Leaderboard
Brian Shuster, CEO of ACTV8 says, “Fans get to chat, vote, judge and interact with their favorite dancers in a fun and organic way. This interactive application gives fans a much deeper relationship with the show, the content and the brand.”
Bill Bradford, Senior Vice President of Digital Media for Fox Broadcasting Company says, “Our new So You Think You Can Dance app is yet another example of FOX’s commitment to engaging viewers across multiple platforms. Together with ACTV8, we’re giving fans the most immersive and rich experience possible with our hit shows – whether they’re watching live or on DVR.”
To download the new SO YOU THINK YOU CAN DANCE companion app, go to: http://itunes.apple.com/us/app/so-you-think-you-can-dance/id543742391?mt=8. Become a fan of SO YOU THINK YOU CAN DANCE on Facebook at www.facebook.com/SoYouThinkYouCanDance. Follow the series on Twitter @DANCEonFOX and join the discussion at #sytycd.
ACTV8.ME empowers hit TV shows with its technology. Working alongside major TV networks and production partners, ACTV8.ME delivers a “complete global media integration platform,” which brings amazing new user experiences to life in next-generation TV connectivity. ACTV8.ME leads the way in developing and designing new second-screen interactive TV interfaces and mobile applications that facilitate discovery of content and users’ relationships with it. With its proprietary technologies, ACTV8.ME marries broadcast and cable television to the two largest social media platforms on the planet, and then makes it all interactive, thus creating the ultimate über platform.
Its second-screen platform was built over three years with a vision and focus to empower subscribers to interact with TV content, while integrating social channel engagements, such as Facebook and Twitter, and a new digital ad model that creates a first-of-its-kind, one-to-one relationship with the consumer. Their deployments enhance the TV viewing experience by providing interactivity, social game mechanics, community sharing and exclusive offers in the form of real-time digital coupons.