Leading Analyst Firm Names Neonode a Cool Vendor for 2012

Neonode considered innovative, impactful and intriguing

SANTA CLARA, Calif.--()--Neonode Inc. (NASDAQ:NEON), the leading multi-sensing touch technology company, announced today it has been named one of the “Cool Vendors In Touch and Gesture Control 2012”* by technology research and analyst firm Gartner, Inc.

According to the Gartner report, “Touch and gesture user interfaces have become the recognizable face of mobile devices such as smartphones and media tablets. Free-air gesture control is mostly seen today in games consoles. Cool Vendors are those that have caught Gartner's interest during the past year because they offer innovative and intriguing technologies or solutions.” Gartner cites Neonode and its MultiSensing™ touch solution as innovative in the touch and gesture control marketplace.

“We are very happy that Gartner acknowledged us as a Cool Vendor for 2012. We believe that being included in the report shows that Neonode is gaining further market traction and making a genuine impact on the touch and gesture control market,” stated Neonode CEO Thomas Eriksson. “The rapid market recognition our MultiSensing™ solution is receiving confirms that our mission to bring user experience beyond traditional touch to our customers continues to pay off.”

Neonode’s MultiSensing™ Touch solution demonstrates a far more augmented and profound user experience than traditional multi touch. MultiSensing™, built on Neonode’s patented optical 2D multi-touch technology, zForce, identifies any object and its size, the pressure, depth, speed and the proximity of an object to a surface. It uses light with zero latency that can sense any object - like an ordinary pen, a brush, bare/gloved finger, at very high speed.

Neonode MultiSensing™ is being implemented in millions of commercial devices such as mobile phones, tablets, e-readers, printers, toys and automotive controls.

*Gartner, Inc., Cool Vendors in Touch and Gesture Control, 2012, Jim Tully, Ganesh Ramamoorthy, Adib Carl Ghubil, April 25, 2012.

About Neonode®

Neonode, Inc. (NASDAQ: NEON) develops and licenses the next generation of proven optical multi-sensing technologies, enabling companies to differentiate themselves by making high performing touch solutions at a competitive cost. Neonode is at the forefront of providing unparalleled user experiences that offer significant advantages for OEM's. This includes leading technology features such as low latency pen or brush sensing, exceptional high speed scanning, proximity-, pressure- and depth sensing capabilities and object-size measuring.

Neonode’s patented Multi-Sensing solutions is developed for a wide range of devices like smart phones, tablets, toys and gaming consoles, printers and office equipment, e-readers and automotive or inflight infotainment systems. Neonode's Multi-Sensing solutions are found in millions of proven consumer products on today’s market. Neonode's customers include Sony, Barnes & Noble, Oregon Scientific, L&I, Daesung and Sonim. Neonode® and zForce® are registered trademarks of Neonode, Inc. For further information please visit www.neonode.com.

Disclaimer:

Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These include, but are not limited to, statements relating to expectations, future performance or future events, and product cost, performance, and functionality matters. These statements are based on current assumptions, expectations and information available to Neonode management and involve a number of known and unknown risks, uncertainties and other factors that may cause Neonode's actual results, levels of activity, performance or achievements to be materially different from any expressed or implied by these forward-looking statements.

These risks, uncertainties, and factors are discussed under "Risk Factors" and elsewhere in Neonode's public filings with the U.S. Securities and Exchange Commission from time to time, including Neonode's annual report on Form 10-K, quarterly reports on Form 10-Q, and current reports on Form 8-K. You are advised to carefully consider these various risks, uncertainties and other factors. Although Neonode management believes that the forward-looking statements contained in this press release are reasonable, it can give no assurance that its expectations will be fulfilled. Forward-looking statements are made as of today's date, and Neonode undertakes no duty to update or revise them.

Contacts

Neonode Inc.
Annica Englund, +46 76 036 07 81 (Media)
annica.englund@neonode.com
or
KCSA Strategic Communications
Todd Fromer, 212-896-1215 (Investors)
tfromer@kcsa.com
Garth Russell, 212-896-1250 (Investors)
grussell@kcsa.com

Release Summary

Neonode is selected Gartner Cool Vendor 2012. The company is considered innovative, intriguing and impactful. CEO Thomas Eriksson quotes on company progress.

Contacts

Neonode Inc.
Annica Englund, +46 76 036 07 81 (Media)
annica.englund@neonode.com
or
KCSA Strategic Communications
Todd Fromer, 212-896-1215 (Investors)
tfromer@kcsa.com
Garth Russell, 212-896-1250 (Investors)
grussell@kcsa.com