Kidlandia to Integrate Virtual Piggy’s E-Commerce Solution for Youths

King of Kidlandia Proclaims That All Children in the Land Shall Use Innovative Online Purchasing System

PHILADELPHIA--()--Virtual Piggy, Inc. (OTCBB: VPIG) today announced that it will provide its youth-friendly purchasing service to the fantasyland building site Kidlandia.

Kidlandia is an online virtual world that provides children with a magical place to learn as they enjoy creating and exploring their own personal kingdoms, and their software is licensed by Snapfish, Walmart and Walgreens for social merchandise. Kidlandia users will be able to purchase virtual goods, games and other items in its store with the Virtual Piggy payment option in a secure COPPA compliant way.

“Children love to be creative and with Kidlandia we aim to provide the structure for them to build and manage their own kingdoms, and we’re thrilled to welcome HRH Virtual Piggy into our world,” said Brian Backus, Founder and King of Kidlandia. “Partnering with Virtual Piggy makes perfect sense for us as their service allows families to set up and manage their online finances and teaches kids valuable lessons about spending and budgeting in a safe, child-friendly context.”

Virtual Piggy’s online payment solution is parent approved and managed. When making purchases through Virtual Piggy, children do not share any personal information making it completely COPPA compliant and TRUSTe certified.

“Through this partnership we can provide a safe parent-approved mechanism for children to gain even more from their Kidlandia experience,” said Dr. Jo Webber, Virtual Piggy Founder and CEO. “Long live the King.”

About Virtual Piggy, Inc.

Virtual Piggy, Inc. is the first e-commerce solution that enables kids to manage and spend money within a parent-controlled environment. The technology company delivers online security platforms designed for the Under 18 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Children’s Online Privacy Protection Act (“COPPA”) and similar international children’s privacy laws. Virtual Piggy enables the Under 18 audience to play, transact and socialize in a secure online environment guided by parental permission, oversight and control. The company is based in Philadelphia, PA and on the Web at: www.virtualpiggy.com

About Kidlandia

Kidlandia builds and distributes personalized Virtual Playgrounds, and provides software for on-demand social merchandise. Partners that license Kidlandia's software include Snapfish, Walmart, and Walgreens. Kidlandia holds character licenses for Disney, Nickelodeon, and Marvel personalized merchandise. Founded in 2008, Kidlandia is based in San Francisco.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50247931&lang=en

Contacts

Bender/Helper Impact
Melisa Gotto/Sabrina Khan, 310-473-4147
melisa_gotto@bhimpact.com
sabrina_khan@bhimpact.com

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Release Summary

Youth e-commerce solution Virtual Piggy signs deal with virtual world building site Kidlandia.

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Contacts

Bender/Helper Impact
Melisa Gotto/Sabrina Khan, 310-473-4147
melisa_gotto@bhimpact.com
sabrina_khan@bhimpact.com