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February 07, 2012 10:27 AM Eastern Daylight Time 

Young America and EcoRebates Partner with Lowe’s To Power New Online Rebate Center

Comprehensive tool integrates utility, manufacturer and retail offers to give customers a simplified way to find and apply multiple discounts on wide range of products

EDINA, Minn.--(BUSINESS WIRE)--Young America, an incentive marketing firm, has partnered with EcoRebates, a Web and mobile rebate solutions provider, to create a new online tool that compiles and presents utility energy rebates alongside available manufacturer or retailer-specific offers to help customers easily find, apply and submit incentive offers on a wide range of products.

“This new technology brings those offers into one single-page view, making it easier to find and apply all available discounts.”

Through this partnership, consumers may now utilize the Lowe’s Online Rebate Center to search for combined utility and manufacturer offers to find lower prices for energy-efficient products, such as appliances, light bulbs and even paint. EcoRebates integrates incentives from manufacturers and merchants combined with over 3,800 different utility and state rebate programs, matching them to over 200,000 product SKUs at the zip-code level and giving Lowe’s customers unprecedented access to multiple discounts in one easy-to-use platform.

The Rebate Center allows consumers to search, submit and check the status of rebate submissions online and is integrated with Lowe’s point-of-sale system, alerting store associates of any rebates on qualified purchases so they can inform customers at checkout.

"We are pleased to partner with Young America and EcoRebates to launch the Lowe's Rebate Center," said Harry Gardner, Manager Store Policy and Promotion at Lowe’s. "By integrating savings opportunities from multiple sources and simplifying the process, we're providing our customers a better informed shopping experience."

“Many shoppers are unaware that utilities and state governments offer consumer rebates for buying energy-efficient products or that multiple incentives can be combined to maximize savings,” said Joe Custer, President of Young America. “This new technology brings those offers into one single-page view, making it easier to find and apply all available discounts.”

Brett Battles, CEO of EcoRebates, added that this technology has already been proven to drive sales for clients cross-channel to enhance customer engagement and loyalty. Battles also noted that many utilities are actually facing legislative mandates to reduce energy consumption by significant amounts.

“To meet state regulations, many utilities have set aside millions of dollars for the sole purpose of offering rebates to encourage customers to replace old, inefficient appliances with ones that reduce overall electricity draw, such as those with an ENERGY STAR rating,” he said.

Contacts

Kitchen Public Relations
Anne Steinberg/Brian Hyland, 212-687-8999
anne@kitchenpr.com
bhyland@kitchenpr.com

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