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January 25, 2012 08:00 AM Eastern Daylight Time 

The Noerr Programs Collects $164,500 for Save the Children to Support Rural U.S. Children in Poverty

ARVADA, Colo.--(BUSINESS WIRE)--The Noerr Programs, operators of the Santa Photo Experience, demonstrated Santa’s spirit of generosity through their second annual holiday fundraising effort, The Santa Cause, collecting $164,500 this past holiday season for Save the Children’s U.S. Programs.

“Children used to getting by with less were given much more, thanks to The Noerr Programs and the generosity that came from ‘The Santa Cause’ campaign”

“We wanted to find a way to perpetuate the heart of Santa by encouraging our guests at regional shopping centers throughout the country to help Save the Children,” said Judy Noerr, CEO of The Noerr Programs, a digital event imaging company that operates at more than 200 locations nationwide. “We are deeply moved by the thousands of families and our partners, including Simon Property Group, who supported this heartfelt cause.”

The Noerr Programs annually deploys more than 250 naturally bearded gentlemen to embody the persona of Santa each holiday season. Save the Children works in some of the most remote, struggling communities in rural America, offering proven early childhood education, literacy, physical activity, nutrition and emergency response programs for underserved children.

“Children used to getting by with less were given much more, thanks to The Noerr Programs and the generosity that came from ‘The Santa Cause’ campaign,” said Mark Shriver, senior vice president of Save the Children’s U.S. Programs. “With nearly one in four children living in poverty in the U.S., we're thrilled that The Noerr Programs is partnering with Save the Children to make sure that all children have the chance they deserve for a bright future.”

“In uncertain times, Santa continues to provide a sense of hope and goodwill that our guests gravitate to,” said Judy Noerr. “We will continue to support Save the Children’s good works at the Bunny Photo Experience during the upcoming Easter season.”

The Noerr Programs, celebrating 23 years in business, provides turn-key digital event imaging and marketing services, including The Santa Photo Experience and Bunny Photo Experience for hundreds of regional shopping centers and retailers. It can be found at www.noerrprograms.com.

Save the Children, www.savethechildren.org/usa, works to break the cycle of poverty and improve the lives of children by ensuring they have the resources they need. Save the Children’s early childhood education, literacy, physical activity and nutrition, and emergency response programs reached more than 140,000 children and families in the U.S. last year.

Contacts

The Noerr Programs
Ruth Rosenquist
602-505-6844
santawrangler@noerrprograms.com

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