TomTom Introduces New Line-up of Portable Navigation Devices for North America

New Line-up Gives Every Type of Driver a Faster, Smarter Way to Get to Their Destination

LAS VEGAS--(BUSINESS WIRE)--TomTom is introducing its new product line up of world-class portable navigation devices for the North American market. The new line-up classifies TomTom’s easy-to-use navigation solutions into three clear step-up ranges named Start, VIA, and GO LIVE.

• Start: The entry-level, and budget-friendly, Start line offers an easy solution for new drivers by providing essential A-to-B navigation on a dedicated device. Start offers access to the world’s most complete and accurate database of maps, as well as features such as lane guidance and spoken street names that help make navigation easier and less stressful. Additionally, the product line offers new features for an entry-level TomTom line, such as access to nationwide fuel prices.
• VIA: The mid-range VIA line offers a stress-free navigation solution for the busy person always on-the-go, such as a multi-tasking parent. With additional safety features such as Bluetooth hands-free calling, voice recognition, and advanced lane guidance, drivers are able to navigate through life while keeping their hands on the wheel and eyes on the road.
• GO LIVE: The faster GO LIVE line offers the daily commuter all the features of the VIA and real-time information with access to connected, LIVE Services. Featuring the award-winning TomTom HD Traffic and branded Travel Apps, users can read restaurant reviews on Yelp^® and TripAdvisor^®, find hotel availability with Expedia^® or automatically tweet their arrival time on Twitter without ever leaving the car. Additionally, they’ll have access to live fuel prices, weather forecasts, and local search.

The product lines include the following features:

START	VIA	GO LIVE
Lifetime Traffic Updates*	Lifetime traffic Updates*	TomTom HD Traffic**
Lifetime Map Updates*	Lifetime Map Updates*	Lifetime Map Updates
Spoken Street Names	Spoken Street Names	Spoken Street Names
Lane Guidance	Advanced Lane Guidance	Advanced Lane Guidance
IQ Routes	IQ Routes	IQ Routes
Maps of US and CAN *	Maps of US, CAN, MEX*	Maps of US, CAN, MEX
7 Million+ Points of Interest	7 Million+ Points of Interest	7 Million+ Points of Interest
Essential Routing	Instant Routing	Dynamic, Instant Routing
Fuel Prices	Bluetooth® Hands-free Calling*	Bluetooth® Hands-free Calling
	Voice Recognition* Enhanced Graphics Slim Design and Integrated Mount	Voice Recognition Enhanced Graphics Slim Design and Integrated Mount* Click-and-Go Mount* Capacitive Touch Screen*
		LIVE Services
		Fuel Prices
		Travel Apps
		Roadside Assistance

The new TomTom product line-up will be available in Spring 2012. Pricing and availability will vary by model.

About TomTom

TomTom is a global supplier of location and navigation products and services. We provide consumers and enterprise, government and automotive industry customers with digital maps, traffic intelligence, navigation software, portable navigation devices, automotive systems, fleet management services, smartphone apps, fitness devices, POIs and speedcam intelligence.

Headquartered in Amsterdam, TomTom has over 3,500 employees and operates from 50 locations in 35 countries.

TomTom (AEX: TOM2) is listed on NYSE Euronext. More information can be found at www.tomtom.com. For the most up-to-date route planner, including live traffic information please visit www.tomtom.com/livetraffic

*Available on select models. For Lifetime Traffic, end users receive non-transferable traffic data for the product’s useful life or until TomTom no longer receives traffic updates from its suppliers, whichever is earlier. For Lifetime Maps, end users receive and up to four non-transferable map data updates per year until the product’s useful life expires or TomTom no longer receives such map from its suppliers, whichever is earlier. Lifetime Traffic and Maps available for US, CAN and MEX only. Details and terms at www.tomtom.com/legal.

** TomTom HD Traffic service offers the most accurate reporting available because it captures and responds to more of the actual traffic jams every two minutes. Additionally, TomTom HD Traffic processes traffic conditions for all major and secondary roads within the U.S. road network and proactively delivers real-time traffic updates.