ISITE Design Names Michelle Auchter as VP of New Business Development

PORTLAND, Ore.--(BUSINESS WIRE)--ISITE Design, a Portland, OR- and Boston, MA-based digital agency, is pleased to announce the appointment of Michelle Auchter to the role of Vice President of New Business Development. Michelle joined the ISITE team this Fall.

“We are thrilled to have her as part of our leadership team.”

In her new role, Michelle will lead ISITE Design’s business development team to establish enterprise level partnerships with those seeking digital customer experience strategy and implementation.

Michelle is an agency veteran with 15 years of diverse agency experience working with both B2B and B2C clients to solve business problems. Her career started in her hometown of Chicago where she worked on consumer brands such as Jim Beam and Kraft. From there she moved to Portland and worked at the interactive agency CMD leading the Intel and Cisco accounts and subsequently ran her own agency for five years.

Most recently, Michelle was VP of Client Services at Babcock & Jenkins, an agency specializing in demand generation. There Michelle was responsible for directing strategy for enterprise clients, growing agency business, and leading the account management and project management teams.

“Michelle is a dynamic leader with a strong track record of building outstanding relationships with her clients,” said Paul Williams President. “We are thrilled to have her as part of our leadership team.”

About ISITE Design

ISITE Design is a digital agency focused on helping organizations rethink their business through a digital lens. The agency serves clients globally with services that span digital strategy, experience design, marketing technology, mobile and analytics. Founded in 1997, ISITE Design has offices in Portland, OR, Boston, MA, and Santa Monica, CA. Clients include Genzyme, Zipcar, MIT and Siemens.

For more information, go to: www.isitedesign.com