PALO ALTO, Calif.--(BUSINESS WIRE)--Payvment, the number one Facebook ecommerce platform, today unveiled the latest version of its social commerce solution that includes an array of new features designed to meet the needs of larger retailers, brands and agencies. Payvment is integrating these new features into two new enhanced paid versions that will be available in late September: Payvment Premium and Payvment Platinum. Payvment’s award-winning free Facebook store will continue to be offered alongside these new versions, making it easy for anyone to get started with social commerce.
Since launching in 2009, Payvment has developed a robust infrastructure for social discovery and promotion that includes Facebook’s most popular ecommerce application as well as Facebook's only Shopping Mall. With this latest release, Payvment takes Facebook ecommerce to the next level with the industry’s most advanced social commerce functionality to date.
Key new features include:
1. Advanced analytics. Payvment’s new analytics functionality moves beyond simple sales and traffic data to provide key insights into social interactions -- such as Likes, comments and Tweets -- on a product-by-product basis, enabling sellers to evaluate the impact of promotions and understand which products are trending or driving viral reach.
2. Automated and product-specific social promotions. Sellers can now schedule posts to their Wall and Twitter feeds to promote key products and deals. For the first time, sellers will also be able to run promotions on individual products using product-specific coupon codes, with the ability to pre-configure these promotions ahead of time for automated posting.
3. Centralized management of all customer conversations. Payvment is the only Facebook ecommerce platform to provide sellers with a unified view of all their customer interactions. Sellers can now review and respond to all shopper inquiries, ratings of their store and comments on their products directly from the Payvment Dashboard, streamlining the customer engagement process and ensuring sellers stay in the center of the conversation.
4. Multiple storefronts and administrators. Sellers can now manage up to 5 storefronts from a single dashboard, with global controls and analytics by store or across all stores and a unified view of product performance across multiple stores.
Payvment Premium, which includes all of the existing features of Payvment’s free application as well as the new features listed above, will be available for $29.95/month or at a discounted rate of $299.95 yearly. For large sellers with more sophisticated needs, or an agency handling a large number of clients, Payvment will also offer Payvment Platinum, a custom version that includes all the features of Payvment Premium plus an unlimited number of storefronts, account administrators, 1:1 training and priority customer support.
"Since launching our beta product in late 2009, Payvment has continually introduced new functions that enable sellers to quickly promote their products and drive social discovery, and we now have over 60,000 active storefronts using the free version of our social commerce platform,” said Christian Taylor, founder and CEO of Payvment. "Having established the strong demand for our approach to Facebook ecommerce, we’re now expanding our capabilities to meet the needs of any sized company or agency."
Payvment Premium and Payvment Platinum will be available at the end of September. To sign up for early access, please visit http://www.payvment.com/products.
About Payvment
Payvment, Inc. (www.payvment.com) is an award-winning, venture-backed startup that has created the number one Facebook ecommerce platform. Recognized by Ecommerce Awards for Excellence 2010 with the Ecommerce Site Innovation Award, Payvment provides the only application that enables brands and merchants to create their own storefronts and get discovered by Facebook’s 750 million users. Launched in late 2009, Palo Alto-based Payvment has over 60,000 active sellers offering more than two million searchable products across Facebook. Payvment is currently adding hundreds of storefronts and thousands of products per day. Visit the Shopping Mall on Facebook powered by Payvment at: http://www.fbmall.com.
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