DealPulp.com Launches Flash Sales for Dot-Com Merchants

SANTA CLARA, Calif.--(BUSINESS WIRE)--DealPulp.com, the only daily deal site dedicated to providing online shoppers with national discounts on their favorite websites, today introduced a new flash sale feature to its deal-a-day site format. The addition of flash sales provides online merchants, and brick-and-mortar shops with an online presence, with a new outlet to drive sales and push specific inventory -- even as DealPulp.com continues to offer one discount per day that can be redeemed on a merchant’s website using a unique single-use promotional code.

“Flash sales enable merchants such as TavernDirect.com, which sells the Tavern on the Green of Central Park gourmet line, to build immediate brand visibility among new customers while selling our gourmet marinades and balsamics within a short span of time”

DealPulp.com is one of the first daily deal sites to offer “Daily Pick” flash sales, or limited-time sales featuring specific products from a merchant’s inventory, that can be purchased immediately on DealPulp.com, itself. With this latest offering, merchants who do not have the technology to handle promotional codes, as well as those simply looking to push inventory or drive sales of specific products, now have access to the most adaptable and profitable options available in today’s cluttered daily deal space. For shoppers, this means that the buying process is more streamlined; if you see something you like for sale on DealPulp.com you can order it directly from the site and it is immediately shipped to you without the hassle of navigating to another website. Today’s launch also brings additional functionality to merchants, who can now build and manage their own sale events through the DealPulp.com marketplace.

“Flash sales enable merchants such as TavernDirect.com, which sells the Tavern on the Green of Central Park gourmet line, to build immediate brand visibility among new customers while selling our gourmet marinades and balsamics within a short span of time,” said Lou Bivona, managing partner at TavernDirect. “During our first promo code promotion with DealPulp.com, TavernDirect received a 417 percent increase in traffic to our website on the day of the daily deal. Now, we’re excited to be among the first merchants to consider offering a flash sale with DealPulp.com because it provides us with more flexibility over our inventory while our customers continue to benefit from discounted prices.”

“As the daily deal space matures, especially in fashion and accessories, we’re seeing two distinct types of online shoppers take shape: First, there are those that prefer immediate purchase gratification and want to complete their entire shopping experience in one place. Second, there are the more indecisive customers who would rather browse a merchant’s website over time for the perfect deal; for these customers, DealPulp.com’s ‘Daily Harvest,’ or deal-per-day, offers a promotional code which is valid for months -- plenty of time to make a decision,” said Kiha Lee, CEO and founder of DealPulp.com.

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Continued Mr. Lee: “With DealPulp.com’s new flash sale capability, it is now possible for online shoppers to find products and place orders directly at DealPulp.com. As online shoppers contend with an ever-increasing amount of email offers and daily deal sites, and merchants fight to maintain a competitive edge, we believe that this is a natural evolution in the daily deal space.”

DealPulp.com’s nearly 115,000 members have saved more than $650,000 since the site’s launch in January 2011. To become a DealPulp.com member and start purchasing daily deals, please sign up at https://DealPulp.com/signup.

About DealPulp.com

DealPulp.com is committed to bringing you fresh deals daily. Each day, we offer a collection of spectacular, deeply discounted daily deals -- all of which are available online and nationwide. For indecisive shoppers, DealPulp.com offers “Daily Harvest,” a promotional code for purchase that can be used to receive a major discount on a future online order from a merchant’s webstore. Impulsive shoppers benefit from DealPulp.com’s “Daily Picks,” where they can purchase discounted items immediately for shipment. Whatever you’re looking for and whatever your shopping style, chances are that DealPulp.com’s got something for you. So, load up that “Shopping Crate” and enjoy the savings while they’re ripe!

For more information, please visit http://DealPulp.com.