Les Cinémas Gaumont Pathé Chooses MasterImage 3D Cinema Systems to Continue Its Aggressive Rollout of Digital 3D

—Largest Movie Theatre Operator in France Selects MasterImage 3D as their 3D Digital Cinema supplier for prestigious sites in Paris and new theaters in The Netherlands—

PARIS & HOLLYWOOD--(BUSINESS WIRE)--MasterImage 3D, Inc., a provider of pioneering 3D solutions for theaters, announced today that Les Cinémas Gaumont Pathé has selected them as a new partner in the deployment of digital 3D cinema systems. The first installations in Paris will include 3D screens at Gaumont Marignan and Gaumont Ambassade on the Champs Elysees, Gaumont Opera Premier, Gaumont Opera Capucines, Pathé Haarlem. Local integrators and MasterImage 3D resellers, ADDE and Cinemeccanica France, are responsible for the installation and maintenance services supplying MasterImage 3D’s MI-2100 digital 3D system and MI-1000 dual projection 3D glass filters.

“Our strategy to provide the best 3D technology in partnership with leading reseller partners has helped us rapidly grow our installations and market share in Europe and become recognized by the larger cinema circuits.”

Les Cinémas Gaumont Pathé is the leading exhibitor in France and one of the most prominent in Europe with 73 cinemas and 740 screens in France, 22 cinemas and 157 screens in The Netherlands, and 10 cinemas and 70 screens in Switzerland. They have continued to be a leader in cinema quality, audience experience and digital technology adoption.

The MasterImage MI-2100 digital 3D cinema system offers high-quality presentation, single-or multi-use eyewear, is easily portable between screens and is available through a compelling, ownership-based pricing model. The MasterImage MI-1000 glass filters are universal and work optimally with MasterImage 3D glasses for oversized screen installations.

Supported by European and all six major Hollywood studios and many independent distributors, MasterImage 3D systems are installed in over 60 countries worldwide. The addition of Les Cinémas Gaumont Pathé continues MasterImage 3D’s partnership with leading European and African cinemas, including Cinema City International, Cineplex Germany, Empire Cinemas, Kinepolis Group, Ster-Kinekor Theatres and many others.

“MasterImage 3D is honored to work with such a prestigious and respected exhibitor. Les Cinémas Gaumont Pathé demands quality products and services,” says Brian Kercher, Managing Director of MasterImage 3D PLC. “Our strategy to provide the best 3D technology in partnership with leading reseller partners has helped us rapidly grow our installations and market share in Europe and become recognized by the larger cinema circuits.”

About MasterImage 3D, Inc

MasterImage 3D, Inc provides pioneering 3D solutions for theaters and mobile devices. With digital 3D cinema systems installed in over 60 countries, MasterImage 3D is a fast-growing digital 3D cinema system supplier, offering audiences the clearest, sharpest 3D experience while providing exhibitors with a compelling ownership-based pricing model. The company invented, patented and mass-produced the cell-matrix parallax barrier, the leading 3D technology for auto-stereoscopic mobile display. It enabled one of the world’s first glasses-free 3D phones and is in development for devices in 2011. Founded in 2004, the company is privately held and headquartered in Hollywood, with offices in the UK, Tokyo, Seoul and Taiwan.