Transaction Wireless Launches Global B2B Digital Gift Card Solution with SpaFinder Europe

- Popular Platform Brings Simple, Bulk Digital Gift Card Management for Mobile, Social and Traditional Cards to Global Markets -

WIESBADEN, Germany--(BUSINESS WIRE)--Transaction Wireless, the leading provider of multi-channel digital gift card and integrated marketing solutions, announced the launch of its global B2B digital gift card platform with SpaFinder, the world’s largest spa and wellness resource, at the International Gift Card Summit today. Transaction Wireless’ patented gift card platform has been used successfully by SpaFinder in the U.S. since mid-2010 for B2C gift cards via mobile and Facebook® Platform and is now being used internationally in France, Germany, Italy, Spain, and the United Kingdom.

“We designed this solution to be launched globally and require minimal IT resources.”

The Transaction Wireless B2B wCentive solution reduces operating costs while improving resale and co-branding opportunities by providing merchants and incentive houses with a single, comprehensive system to manage and support multiple B2B accounts, suppliers, and brands.

“Our B2B wCentives solution provides retailers and incentive houses with an easy way to manage bulk distribution and delivery of multi-channel digital gift cards – mobile/digital, social, and traditional plastic,” said Thomas Niedbalski, VP, business development, Transaction Wireless. “We designed this solution to be launched globally and require minimal IT resources.”

“We chose Transaction Wireless as our digital gift card partner because of their innovation in this space but also because of their seamless path to global expansion,” said Kevin Turnbull, head of SpaFinder Europe. “There is no question that their technology is easy to use and we are now leveraging this great service in our international markets with great success.”

Niedbalski will be speaking at IMA Europe on Monday, 20 June at 3 p.m. For inquiries or to schedule an appointment, please email [e-mail].

Transaction Wireless recently announced its expansion into international markets and a relationship with SVM, a leading provider of gift card program management solutions for petroleum companies, retailers and distribution channel partners, to offer its patented gift card platform to its hundreds of clients and incentive houses.

wCentive empowers clients like SpaFinder to easily order digital gift cards in bulk with immediate inventory delivery including: single and multiple card distribution, e-code programs, and email and mobile delivery. The Transaction Wireless platform’s robust marketing engine enables co-branding promotions across multiple B2B accounts and allows sending multi-brand, multi-denomination bulk gift card orders with targeted multimedia messaging including text, audio, image, and video.

For more information about Transaction Wireless’ wCentive B2B Platform, please visit www.transactionwireless.com/wcentive.

About SpaFinder

SpaFinder is the expert in all things spa. As the world’s largest spa media, marketing, and gifting company, SpaFinder connects millions of wellness-focused consumers with thousands of spas worldwide.

SpaFinder’s media properties include the award-winning SpaFinder website collection (including www.spafinder.co.uk and SpaFinder.com) and the New Beauty SpaFinder Global Spa, Beauty and Wellness Guide. SpaFinder Gift Vouchers and Cards are redeemable at over 6,000 spas and salons worldwide and are available at nearly 100,000 high street retailers across North America and Europe. Founded in 1986, the privately held company is headquartered in New York with offices in the UK and Japan.

About Transaction Wireless

Since 2006, Transaction Wireless has been dedicated to helping retailers and partners transform their traditional gift card business to engage with the ever changing lives of digital consumers through its multi-channel gift card and integrated marketing platform, empowering clients to acquire more customers, build loyalty, and grow their bottom line. The Transaction Wireless patented platform provides the most versatile and robust B2C and B2B capabilities in the industry, enabling retailers to connect with consumers through mobile, Facebook, website, email, and even traditional plastic gift cards. Transaction Wireless offers the only solution that provides fully customized digital gift cards with integrated marketing messages, guarantees data protection and integrity, and reduces IT involvement with a variety of easy deployment options—all backed by unrivaled customer support. The company’s retail clients include: AMC Entertainment, American Eagle Outfitters, Applebee’s, Bass Pro Shops, SpaFinder, Travelocity, and many more. More information can be found at www.transactionwireless.com.

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