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http://www.popeyes.com/
May 17, 2011 09:00 AM Eastern Daylight Time 

Popeyes® Announces Partnership to Benefit ProStart Program

Popeyes Foundation Partnership to Reflect Entrepreneurial Brand Heritage, Develop Next Generation of Leaders

ATLANTA--(BUSINESS WIRE)--Popeyes® Louisiana Kitchen, a division of AFC Enterprises, Inc. (NASDAQ: AFCE), today announced its philanthropic arm, The Popeyes Foundation, Inc., and its franchisees will partner with the National Restaurant Association Educational Foundation’s (NRAEF) ProStart program. The two-year high school program unites industry and the classroom to introduce students nationwide to career opportunities available in the industry. By partnering with ProStart, the Popeyes Foundation will further its mission to develop the next generation of passionate, food-zealot Popeyes restaurateurs while providing mentoring, internship, and training opportunities for ProStart students and teachers.

“To this end, we re-invigorated the Popeyes Foundation around a mission that reflects our brand’s strong heritage of entrepreneurship. Our hope is that this partnership will help advance the next generation of dedicated, passionate leaders – not only for our brand, but for our entire industry.”

According to the National Restaurant Association, the restaurant industry accounts for 12.8 million jobs, or 10 percent of the nation’s total work base. This figure is projected to increase by 1.8 million jobs in the next decade. Despite the significant job opportunity represented by restaurant and foodservice management, the industry has experienced a recent decline in new entrants.

“The viability of the restaurant industry depends on the development, commitment and skill of the next generation of restaurant professionals,” said Cheryl Bachelder, president and chief executive officer for Popeyes. “To this end, we re-invigorated the Popeyes Foundation around a mission that reflects our brand’s strong heritage of entrepreneurship. Our hope is that this partnership will help advance the next generation of dedicated, passionate leaders – not only for our brand, but for our entire industry.”

By bringing industry and the classroom together, ProStart gives students a platform to discover new interests and talents and opens doors for fulfilling careers. It all happens through a curriculum that teaches all facets of the restaurant and foodservice industry, inspires students to succeed and sets a high standard of excellence for students and the industry. With national and local support from industry members, educators, the National Restaurant Association Educational Foundation and state restaurant associations, ProStart reaches 90,000 students in 1,700 schools nationwide.

As part of the Popeyes Foundation partnership, Popeyes will offer restaurant training for ProStart educators, as well as mentored work opportunities and internships with franchisees for ProStart students. Through ProStart’s curriculum and hands-on experience with Popeyes, students will develop the culinary and management skills needed to become successful business owners and restaurant professionals.

“Real-world experience with the industry’s best-known companies is an exciting and effective way to strengthen the caliber of the future leaders of the restaurant industry,” said Dawn Sweeney, president and CEO of the National Restaurant Association and NRAEF. “Through strategic partnerships with established and well-respected foodservice brands, our ProStart students gain practical skills that help shape their futures. Further, our partners have the opportunity to connect students’ present performance with their future potential, and recruit long-term employees who are already committed to pursuing a rewarding career in the restaurant industry. ”

About Popeyes® Louisiana Kitchen

Founded in 1972 in New Orleans, Popeyes is a leader in the New Orleans segment of the foodservice industry and is the world’s second largest quick-service chicken concept. As of December 26, 2010 Popeyes had 1,977 restaurants in the United States, Guam, Puerto Rico, the Cayman Islands, and 26 foreign countries. For more information, visit the Popeyes Louisiana Kitchen Web site at www.popeyes.com.

Contacts

Popeyes® Louisiana Kitchen
Alicia Thompson, 678-429-1179
Alicia.Thompson@popeyes.com
or
Kelsey Schmitt, 678-672-7992
Kelsey.Schmitt@popeyes.com
or
For Popeyes
Coltrin & Associates
Allison Riley, 212-221-1616
Allison_Riley@coltrin.com

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