Brogan & Partners Announces Mechanical Energy Systems As Winner of Michigan Reboot Contest

BIRMINGHAM, Mich.--(BUSINESS WIRE)--Brogan & Partners’ Michigan Reboot Contest drew over 60 entries from companies Statewide, hoping to get a boost to their brand as well as a marketing makeover. After reviewing the submissions and interviewing finalists, Canton-based Mechanical Energy Systems (MES) was selected to receive the grand prize of marketing and public relations services valued at $75,000. Brogan & Partners’ Managing Partner Ellyn Davidson made the announcement.

“We are excited to work with Brogan & Partners as they reboot Mechanical Energy Systems”

Established in 1985, Mechanical Energy Systems has provided renewable energy solutions such as solar electric, and water heating to homeowners and businesses. As pioneers in renewable energy products, the family-owned company is well-respected in the industry and is becoming one of the larger distributors and trainers of solar applications in Michigan.

“We are honored and overwhelmed by the number of worthy candidates we received for the Michigan Reboot Contest,” said Davidson. “We selected Mechanical Energy Systems based on their longstanding commitment to Michigan and dedication to innovation. Brogan & Partners is excited to work with them to build a marketing program that will serve as a catalyst for their growth and success.”

As part of the marketing reboot they will receive:

Logo development or redesign
Branding evaluation, recommendations of marketing collateral and materials
Positioning statement
Campaign ideas
Tactical action plan
Development of a Facebook^® fan page and Facebook^® fan page recommendation
Public Relations (Note: PR Services to be provided by Beverly Hills-based PublicCity PR)
- Write and distribute press release announcements and/or news
- Write executive bios, company backgrounder;
- Pitch and coordinate media interviews.

“We are excited to work with Brogan & Partners as they reboot Mechanical Energy Systems,” said Donna Napolitano, President and CEO. “Our goal is to expand our level of recognition in the Michigan Energy Sector, bringing renewable energy solutions to homeowners and businesses looking for relief from high energy cost.”

Brogan & Partners kicked off the Michigan Reboot Contest in March, to give back and help spur reinvention in the state. To follow the progress of the campaign, visit the Michigan Business Reboot page on www.brogan.com.

About Brogan & Partners

Established in 1984, Brogan & Partners Convergence Marketing specializes in integrated and strategic advertising, behavior-based audience targeting, PRIZM-based media buying, public relations, interactive and healthcare marketing. Brogan & Partners has built a solid reputation on results-driven campaigns that build brands, transform opinions and deliver consistently excellent ROI for its clients. Headquartered in Birmingham, MI., the agency has service offices in Lansing, MI, and Cary, NC. For more information, visit www.brogan.com.