Next Generation Rackspace Cloud Files with Akamai Integration

Now with CNAMES, Cloud Files Can Easily Integrate into Web Sites

Interop Las Vegas 2011

SAN ANTONIO--()--Utilizing its relationship with Akamai, Rackspace® Hosting (NYSE: RAX), the world’s leading specialist in the hosting and cloud computing industry, today announced the addition of CNAMES which further extends the capabilities of its overall Cloud Files product offering.

Rackspace Cloud Files provides businesses of all sizes fundamental tools for building new applications in the cloud. Cloud Files, built on OpenStack’s Object Storage technology, is enterprise ready, highly scalable and serves content through its Akamai-based Content Delivery Network (CDN) offering

“Rackspace is extremely excited with continued Cloud Files momentum. This year, we have been adding new features nearly every week and the CNAMES functionality really rounds out this incredible offering. Our relationship with Akamai has certainly been a key component to our success with his offering,” said Scott Gibson, director of product management for big data at Rackspace.

“Leveraging our globally-distributed Internet platform, Rackspace Cloud Files with Akamai Integration provides high performance and instant scale of content stored on Cloud Files, which can help businesses lower their IT costs, boost sales, and improve user adoption and productivity,” said Willie Tejada, vice president, application and site acceleration for Akamai. “Akamai is excited to be working with Rackspace, and their leading cloud computing solutions, to drive content delivery in the cloud.”

Rackspace Cloud Files is backed by Fanatical Support® and now includes such features as:

  • CNAMES – Integration of Cloud Files content into customer’s branded Web site URLs
  • Edge Purge - Allows customers to edit or delete content on the edge server
  • HTTP Compression – Process allowing compressed objects to be downloaded quickly
  • SSL Delivery - Or https, encrypts customer’s data in transit as it goes through the CDN, allowing content to remain encrypted all the way from the origin servers out to the browser
  • Container MetaData - MetaData can be attached to objects and now containers in order to categorize them and mark them with any sort of data
  • Large File Support – Allows customers to use multipart uploads so now companies can store videos, HD movies, very large backup files, etc.
  • Extended TTL – TTL or Time to Live has increased from 72 hours to 50 years!

At SXSW in March, Rackspace kicked off the King of the Apps contest, where developers competed to produce the best application developed on Rackspace Cloud Files. The round one champion was SnapAppointments, a convenient way to book appointments online. SnapAppointments will take on the next competitor in round two of the contest on Tuesday, May 10, at Interop Las Vegas.

"As a Rackspace King of the Apps winner, our application proved to be using Rackspace Cloud Files in innovative and useful ways,” said Brock Holzer, co-founder of SnapAppointments. “The new features in the next generation Cloud Files make the solution even easier to use. Since debuting at the King of the Apps contest at SXSW our company has grown like wildfire and we look forward to growing our company on Cloud Files.”

Companies interested in getting crowned as Rackspace’s next King of the Apps can submit their application online at http://www.rackspace.com/cloud/information/promotions/kingoftheapps/

About Rackspace Hosting

Rackspace Hosting is the world's leading specialist in the hosting and cloud computing industry, and the founder of OpenStack, an open source cloud platform. The San Antonio-based company provides Fanatical Support® to its customers, across a portfolio of IT services, including Managed Hosting and Cloud Computing. Rackspace has been recognized by Bloomberg BusinessWeek as a Top 100 Performing Technology Company and was featured on Fortune’s list of 100 Best Companies to Work For. The company was also positioned in the Leaders Quadrant by Gartner Inc. in the “2010 Magic Quadrant for Cloud Infrastructure as a Service and Web Hosting.” For more information, visit www.rackspace.com.

Forward Looking Statements

This press release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of Rackspace Hosting could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including any statements concerning expected development, performance or market acceptance associated with Rackspace services and products, including Rackspace Cloud Files; anticipated operational and financial benefits from Rackspace services and products, including Rackspace Cloud Files; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions including the possibility that expected benefits from Rackspace Cloud Files may not materialize because this product is not generally accepted in the marketplace, which could occur due to certain factors including (i) a failure to market the product cost effectively, differentiate the product from competitive products or communicate differentiations effectively, (ii) the reliability, quality or compatibility associated with the product, (iii) changes in technology which adversely affect the product's benefit, (iv) slowdowns in the general economy or technology industry that impact consumer spending habits, (v) internal strategy decisions that impact the product, and (vi) other risks that are described in Rackspace Hosting's Form 10-K for the year ended December 31, 2010, filed with the SEC on February 22, 2011. Except as required by law, Rackspace Hosting assumes no obligation to update these forward-looking statements publicly, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future.

Contacts

Rackspace Hosting
Melissa Smolensky, 512-423-3382
melissa.smolensky@rackspace.com

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Contacts

Rackspace Hosting
Melissa Smolensky, 512-423-3382
melissa.smolensky@rackspace.com