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http://www.weatherbug.com
April 14, 2011 12:21 PM Eastern Daylight Time 

WeatherBug Welcomes New Broadcast Partner WLWT News 5 in Cincinnati

WLWT News 5 (NBC) Providing Viewers throughout Greater Cincinnati and the Tri-State with Live, Neighborhood-Level Conditions from the WeatherBug Network During Newscasts and Online

CINCINNATI & GERMANTOWN, Md.--(BUSINESS WIRE)--Earth Networks, the owner of WeatherBug® products and services and operator of the largest weather observing and lightning network, today announced its new partnership with WLWT News 5, the NBC affiliate in Cincinnati, to provide viewers with real-time, local weather information from area schools, public buildings and popular recreational locations throughout the metro area.

“Our partnership with WeatherBug enables us to connect with our viewers and web users even more closely”

With the partnership, WLWT News 5 becomes the exclusive provider in the Cincinnati area of live, local weather information and high-definition camera images from numerous WeatherBug Weather Stations, including one at the Great American Ball Park, which serves as the home of the Cincinnati Reds major league baseball team. Now, Chief Meteorologist Kevin Robinson and the entire News 5 team can incorporate streaming weather information from the WeatherBug Network of over 8,000 nationwide weather stations – including 21 local schools in the Tri-State. In addition to broadcast weather updates, weather information is available on the WLWT News 5 website at http://www.wlwt.com, providing 24/7 access to live, local weather conditions.

“Our partnership with WeatherBug enables us to connect with our viewers and web users even more closely,” said Stacy Owen, News Director at WLWT News 5. “Our audiences rely on us for the information they use in their daily lives. The WeatherBug Weather Stations, installed at their schools and public buildings, help us answer their weather questions even more specifically and accurately.”

The WeatherBug Media Program connects broadcast stations with local schools and the community to provide students and the public with hands-on access to real-time weather information. Through the WeatherBug Schools Program, professional weather stations are installed at local schools and district locations to collect data for incorporation into math, science and geography lessons, in addition to providing information for making important transportation and safety-related decisions.

About Earth Networks

Founded in 1993 as AWS Convergence Technologies, Earth Networks operates the largest weather observation and lightning networks in the world and is establishing a global environmental data network on an unprecedented scale. Earth Networks owns and operates the WeatherBug brand, which precisely monitors, organizes and distributes global weather information. The WeatherBug consumer brand (http://www.weatherbug.com) reaches millions as a trusted source for live, local weather information, while the WeatherBug professional brand (http://www.weatherbugprofessional.com) serves a variety of markets that include federal, state and local governments, education, agriculture, energy and utilities, sports and recreation, media and transportation. Each day, consumers and organizations, including the National Weather Service, turn to WeatherBug to plan daily activities, safeguard lives and improve business operations. Earth Networks is based in Germantown, Maryland and is online at www.earthnetworks.com.

About Hearst Television Inc.

Hearst Television Inc/ is a leading local media company comprising 29 television stations and two radio stations. The Company’s television stations reach approximately 18% of U.S. TV households, making it one of America’s largest television station groups. It also owns more than three dozen websites and multicasts more than two dozen digital channels providing news, weather and entertainment programming. Hearst Television is a wholly owned subsidiary of Hearst Corporation. The Company’s Web address is www.hearsttelevision.com.

Contacts

Earth Networks - WeatherBug
Rachel Hunt, Public Relations Manager
301-250-4046
rhunt@earthnetworks.com
or
Jennifer Gilmore, Senior Director of Marketing
301-250-4239
jgilmore@earthnetworks.com

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