UCLA Anderson Launches “Business Beyond Usual” Blog

http://blogs.anderson.ucla.edu/anderson/

LOS ANGELES--(BUSINESS WIRE)--UCLA Anderson School of Management, one of the world’s leading business schools, continues its 75^th anniversary celebration by launching a new blog that will feature coverage of the school’s faculty, alumni, students and events with an eye on detailing the school’s “Business Beyond Usual” approach to management education.

“The launch of the Business Beyond Usual Blog gives the school a new way to communicate with our various constituencies -- alumni, students, applicants, recruiters, and the business community at large”

Visit the BBU Blog: http://blogs.anderson.ucla.edu/anderson/

“The launch of the Business Beyond Usual Blog gives the school a new way to communicate with our various constituencies -- alumni, students, applicants, recruiters, and the business community at large,” said UCLA Anderson Dean Judy Olian. “Unlike more traditional means of releasing news and information such as our website and print collateral, the blog will engage everyone in real time conversation by providing a forum for readers to comment, tell us what they like and yes, even what they don’t. With social media tools all around us, communication cuts both ways. Launch of the BBU Blog enables an ongoing and honest dialogue with our community.”

In addition to the new blog, the school is celebrating its 75th anniversary with events throughout the year and the creation of a micro-site highlighting “100 Points of Inspiration” – an extraordinary list of faculty and alumni who continue to influence the practices and behavior of the global marketplace. Learn more at http://www.anderson.ucla.edu/x35426.xml.

Since its founding in 1935, UCLA Anderson has been a hub for bold, entrepreneurial thinking. 75 years later, the school remains at the forefront of innovation and is widely recognized for pioneering applied management field study programs and for creating the first MBA degree that includes a Global Access Program. UCLA Anderson is also the birthplace of one of the nation’s most widely cited economic outlooks - the UCLA Anderson Forecast.

For more on the school’s remarkable legacy, go to: http://75.anderson.ucla.edu/.

About UCLA Anderson School of Management

UCLA Anderson School of Management is regarded among the leading business schools in the world. UCLA Anderson faculty members are globally renowned for their teaching excellence and research in advancing management thinking. Each year, UCLA Anderson provides a distinctive approach to management education to more than 1,800 students enrolled in its MBA, Fully-Employed MBA, Executive MBA, UCLA-NUS Global Executive MBA, Master of Financial Engineering, doctoral and executive education programs. Combining highly selective admissions, varied and innovative learning programs, and a world-wide network of more than 37,000 alumni, UCLA Anderson develops and prepares global leaders.