CREATETHE GROUP CEO to Speak at the Fairchild Fashion Group Men’s Wear Industry CEO Summit

NEW YORK--()--CREATETHE GROUP announced that CEO James Gardner will speak at the Fairchild Fashion Group Men’s Wear Industry CEO Summit taking place today in New York City. The Summit brings together C-suite and senior executives from the menswear community to discuss critical issues affecting the sector and develop strategies for moving the category forward.

Drawing on his deep experience as a pioneer in digital luxury, Gardner will discuss “The Digital Gentleman” and will provide insight into how digital storytelling can be used to earn attention and connect with today’s luxury menswear consumer. Gardner will highlight how the digital revolution has permanently altered how men shop and connect with brands.

WHO:

        James Gardner, CEO of CREATETHE GROUP
 
Panel will also feature Alex Gonzalez, Executive Creative Director, AR New York and Trey Laird, Founder, President and Executive Creative Director, Laird + Partners
 

WHAT:

“The Digital Gentleman: Brand Storytelling to Connect with the Modern Menswear Consumer”
 

WHEN:

Tuesday, March 29, 2011
 

WHERE:

Fairchild Fashion Group Men’s Wear Industry CEO Summit at the Mandarin Oriental in New York City

About CREATETHE GROUP

EMOTIONAL INNOVATION IN DIGITALTM

CREATETHE GROUP partners with forward-thinking brands to deliver innovative and emotional campaigns, communications platforms and commerce solutions that maintain the highest levels of brand integrity in digital, mobile, social media and emerging technologies. A pioneer in digital luxury for the world’s leading retail brands, CREATETHE GROUP offers breakthrough strategies that activate brands, create and sustain emotional connections with consumers and drive measurable business results.

The company’s enterprise-class commerce platform, CTS PLATFORM, powers digital flagship experiences that seamlessly integrate commerce, content and community. The flexible platform supports uniquely branded commerce destinations while providing enterprise scalability, performance and cost-savings. CTS PLATFORM has been certified by Keynote Systems, Inc. to support more than $1 Billion in annual revenue in the US, Europe and Asia.

Headquartered in New York City with offices in London, CREATETHE GROUP’s global clients include Alexander Wang, Bulgari, Burberry, Celine, David Yurman, Donna Karan, DKNY, dunhill, Fendi, Jurlique, kate spade new york, La Perla, Louis Vuitton, Marc Jacobs, NARS, Neiman Marcus, NOWNESS, Oscar de la Renta, Tom Ford, St John and Vichy.

For more information, please visit createthegroup.com, follow us on Twitter (@CREATETHEGROUP) and Tumblr (createthegroup.tumblr.com), or email info@createthegroup.com.

Contacts

fama PR
Marta Buczek, 617-986-5015
createthegroup@famapr.com

Release Summary

CREATETHE GROUP CEO James Gardner will speak at the Fairchild Fashion Group Men’s Wear Industry CEO Summit taking place today in New York City.

Contacts

fama PR
Marta Buczek, 617-986-5015
createthegroup@famapr.com