Groupon Launches in Reading

Upcoming Features Include Denim Store, Spa Facial and Thai Cuisine

READING, Pa.--(BUSINESS WIRE)--Groupon (http://www.groupon.com), a shopping website that offers a daily deal on the best local goods, services and cultural events in more than 300 markets around the world, launched in Reading on November 15, 2010.

“Groupon brings buyers and sellers together in a fun and collaborative way”

“Reading’s rich history and lively culture make it an excellent market for Groupon,” said Rob Solomon, president and chief operating officer of Groupon. “We look forward to bringing residents unbeatable deals from top local businesses, while driving new revenue streams to Reading merchants.”

Using the principles of collective buying, Groupon negotiates unprecedented discounts with popular businesses. Groupon subscribers get free daily emails alerting them to the deals. The deals are activated only when a minimum number of people agree to buy, encouraging subscribers to share the promotion with family and friends. By guaranteeing a large number of new customers, Groupon has created a powerful new marketing vehicle for local merchants. This innovative approach to e-commerce has brought millions of dollars in new revenue to local businesses while saving more than $745 million for subscribers across North America.

“Groupon brings buyers and sellers together in a fun and collaborative way,” said Solomon. “We offer the consumer a great deal they can’t get anywhere else and deliver the sales directly to the merchant.”

During its first week in Reading, Groupon’s featured deals included a massage package and a local café. Upcoming deals include a denim store, a spa facial and Thai Cuisine. Reading joins Philadelphia, Pittsburgh and Allentown-Bethlehem as Pennsylvania’s fourth Groupon market.

About Groupon

Groupon, launched in November 2008 in Chicago, features a daily deal on the best stuff to do, eat, see and buy in more than 300 markets around the world. Groupon uses collective buying power to offer unbeatable prices and provide a win-win for businesses and consumers, delivering more than 400 daily deals globally. For more information, visit http://www.groupon.com.

To get Groupon’s daily free email for the best in your city, subscribe at http://www.groupon.com.

For more information on Groupon apps for the iPhone and Android, visit http://www.groupon.com/mobile.

To learn more on how to become a featured business on Groupon, visit http://www.grouponworks.com.