Research and Markets: EMEA Outbound Dialer Systems Markets 2010 Provides Vendors with Valuable Insight to Make Actionable Decisions on Pricing, Packaging, and Promotion

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/1661ad/emea_outbound_dial) has announced the addition of Frost & Sullivan's new report "EMEA Outbound Dialer Systems Markets" to their offering.

This study discusses market and technology trends and provides market sizing, market segmentation by country or region, market shares and forecasts for premise-based Outbound Dialer systems in EMEA. The EMEA region is segmented as UK, Germany, France, Spain, Italy, Portugal, Benelux, Scandinavia, Eastern Europe, Rest-of-Europe, and Middle East and Africa. Among the types of outbound (telephony) contact methods are predictive, preview, and power dialing. This research study provides vendors with valuable insight to make actionable decisions on pricing, packaging, and promotion of their products/services. Vendor offerings and strategies are analyzed in a competitive framework and considerations for market penetration and growth are proposed.

Research Overview

This Frost & Sullivan research service titled EMEA Outbound Dialer Systems Markets provides a detailed analysis of the outbound dialer (OBD) systems markets in Europe, the Middle East and Africa (EMEA). This research service also outlines the key trends, challenges, drivers and restraints, along with strategic growth recommendations for solution providers. In this research, Frost & Sullivan's expert analysts thoroughly examine the following markets by region: the United Kingdom, Germany, France, Spain, Italy, Portugal, Benelux, Scandinavia, Eastern Europe and Russia, Rest-of-Europe as well as the Middle East and Africa.

Market Overview

Greater Demand for Outbound Dialer Systems for Use in Debt Collection Activities Boosts their Sales in the EMEA Markets

Rise in demand for new as well as add-on OBD systems for use in debt collection activities has stepped up its sales, despite the decline due to tight budgets during the economic downturn. Other leading applications for OBD systems in EMEA are telemarketing and pro-active customer contact. The United Kingdom and Germany continue to be the largest markets for OBD systems in EMEA. Support for debt collections continues to be major driver for the sales of OBD systems in EMEA, says the analyst of this research. Proactive customer contact will emerge as the most significant long-term driver of growth for outbound customer contact solutions across regional and vertical markets in EMEA. Use of outbound dialer system as a single tool for pro-actively contacting customers primarily with service-related information is increasing rapidly across all industries. The largest consumers of OBD systems are the banking/financial services sector, followed by outsourcers and telecommunications companies.

However, increasingly restrictive and overlapping government regulations across EMEA are affecting the usage of OBD systems in debt collection campaigns. Other methods and the media are supplementing the use of agent-assisted outbound calling to comply with laws and reduce campaigns cost. There is a heightened demand for unified campaign management tools that include OBD systems. The market for standalone OBD systems in EMEA is gradually diminishing, notes the analyst. The rising need for pro-active customer contact and the increasingly restrictive government regulations is driving the demand for multi-function and unified outbound suites of applications as well as blended inbound and outbound customer contact.

Point solutions for outbound customer contact are increasingly being viewed as less efficient when compared to multifunction and unified outbound customer contact campaigns. Demand in the EMEA markets is swiftly shifting away from point solutions to outbound contact. To handle the growing demand shifts for unified outbound and blended inbound/outbound functionality it is imperative for vendors of outbound solutions in EMEA to build out suites of outbound functionality and make them interoperable with the inbound customer contact applications, concludes the analyst. Minimum functionality for pro-active customer contact application suites would include support for the predictive dialer, outbound intelligent voice response/voice portal applications, notifications and alerts, pro-active survey, and unified campaign management.

Market Sectors

Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:

By Region: