Dex for Mobile Brings a New, Unique Local Information Resource to Consumers

New Solution for Smartphones Provides Real-time Information on Millions of Businesses, Events and More Nationwide

CARY, N.C.--(BUSINESS WIRE)--Dex One Corporation (NYSE: DEXO) today unveiled its new mobile app, Dex – a local information resource for iPhone, iPod touch, Android, BlackBerry and web-enabled mobile devices. Dex provides consumers with real-time, detailed insight into millions of businesses, events and more in neighborhoods across the country.

“Dex satisfies that demand by providing a wealth of local information for all areas of the country and being accessible from any mobile device.”

According to a recent study, 70 percent of mobile users use their devices once a week or more for local searches.* This high usage drove Dex One to create the new solution, which is part of the company’s three-tiered effort – incorporating mobile, interactive and print solutions – to provide consumers with fast, easy access to information regardless of where they are or what type of local search tool they prefer to use.

“Usage of mobile devices is growing at a startling rate, and so is the demand for solutions that provide immediate access to up-to-date information at both the local and national level,” said Alfred Mockett, chief executive officer, Dex One. “Dex satisfies that demand by providing a wealth of local information for all areas of the country and being accessible from any mobile device.”

Dex is a unique, all-in-one solution that goes beyond just offering information on local businesses. It also provides consumers with ticket purchasing services, social networking features, ratings and reviews, and much more -- all within a single app.

Dex’s hyperlocal, community-focused features include:

• Local event information – Users can look up information on upcoming concerts, plays, and other local events and save it to their iPhone’s iCal or mobile calendars on their Android or BlackBerry devices
• Cheapest gas prices – Consumers are able to find the cheapest and closest gas stations by using the GPS on their phone
• Find a taxi – Using their phone’s location-based features, consumers can quickly find a cab company servicing their area
• Restaurant reservations – Consumers can find local restaurants and make reservations through OpenTable.com
• Submit reviews directly through Dex – Consumers are now able to submit a review of a local business right from their phone
• Share information via Facebook and Twitter – Dex goes social, allowing users to share information about local businesses through their Facebook pages and Twitter feeds, as well as email and text messages
• Popular category search – Search for local businesses in popular categories, such as “Ice Cream,” “Nightlife,” “Grocery” and more
• “DexSays” – Rotating tips that help consumers learn about Dex Mobile’s various features

In addition to these features, Dex provides users with a pocket-sized way to access their favorite DexKnows® (http://www.dexknows.com) features. These include user-generated ratings and reviews, driving directions, open hours and other information derived from detailed DexKnows business profiles.

Dex is available now as a dowloadable app for iPhone, iPod touch, Android and BlackBerry devices through iTunes (www.itunes.com), Android Market (www.android.com/market/), and BlackBerry App World (blackberry.com/appworld). It can also be accessed via the mobile web at m.dexknows.com.

*”Bridging the Gap, From Search to Sales,” TMP Directional Marketing and 15 Miles, September, 2010.

About Dex One Corporation

Dex One Corporation (NYSE: DEXO) is a leading marketing solutions company that helps local businesses reach, win and keep ready-to-buy customers. The company’s highly-skilled, locally based marketing consultants offer a wide range of marketing products and services that help businesses get found more than 1.5 billion times each year by actively shopping consumers. Dex One offers local businesses personalized marketing consulting services and exposure across a broad network of local marketing products – including its “official” print, online and mobile yellow pages and search solutions (http://www.dexknows.com and http://www.business.com), as well as major search engines. For more information visit www.DexOne.com.