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October 07, 2010 08:00 AM Eastern Daylight Time 

CDNetworks Enables Internet Retailer iOffer to Grow its Global Customer Base

CDNetworks Accelerates Website Performance 300% and Increases International Traffic

SAN JOSE, Calif.--(BUSINESS WIRE)--CDNetworks, a top tier, full-service global content delivery network, today announced that Internet retailer iOffer is leveraging the CDNetworks cloud-based platform for acceleration of its dynamic shopping applications. As an alternative to frenetic and hyper-competitive web marketplaces, iOffer provides a dynamic sales venue in which buyers and sellers engage in an open, enjoyable, and highly interactive negotiation process that maximizes satisfaction for both parties.

“We are the only CDN provider with its own truly global network, reaching into the most remote regions, such as China, Southeast Asia and Eastern Europe. This gives iOffer the confidence to expand internationally and continuously deliver the best sales venue possible.”

iOffer has implemented CDNetworks’ Dynamic Web Acceleration solution to speed the performance of its site’s highly interactive features. These include half a million daily search queries and more than sixty-five thousand concurrent open negotiations and transactions ― all requiring rapid transfers between buyers and sellers. “Over eleven million unique visitors access our site each month, and more than half of those are in international locations,” explains Ryan Boyce, iOffer’s CEO. “Providing those visitors with the most enjoyable experience possible is our primary value proposition.” Since enabling its interactive site with the CDNetworks solution, iOffer has decreased page load times internationally by between 200 and 300 percent. This has led to gains in site stickiness, returning user count, number of page views, and volume of international visitors to the iOffer site.

iOffer has also saved hundreds of thousands of dollars by delivering its site and applications via CDNetworks rather than building out a global data center presence. “CDNetworks provides the perfect balance of cost-effective content delivery with outstanding support around the globe,” says Derek Biafore of iOffer. “We anticipate the combination of tremendous growth and faster delivery to give us a real competitive edge.”

According to Cameron Lorentz, VP of Sales for CDNetworks in the Americas, “We are the only CDN provider with its own truly global network, reaching into the most remote regions, such as China, Southeast Asia and Eastern Europe. This gives iOffer the confidence to expand internationally and continuously deliver the best sales venue possible."

About CDNetworks

CDNetworks is the highest performing global content delivery network (CDN), providing unparalleled speed and reliability of website content and application delivery anywhere in the world. Our commitment to cloud-based network performance and superior customer support set us apart from all other CDNs. That is why more than 1,100 companies across industries, including gaming, high tech, manufacturing, media, retail and software rely on CDNetworks to delight their website users while minimizing content and application delivery costs. With more than 100 points of presence across 5 continents, including numerous PoPs in China, CDNetworks helps our customers get closer to their end users. Founded in 2000, CDNetworks has offices in the U.S., Korea, China, Europe, and Japan. For more information, please visit: www.cdnetworks.com

About iOffer

In 2002, iOffer revolutionized eCommerce by launching a transparent, negotiable marketplace. Our mission was to disrupt the status quo—frenetic and rivalrous auction sites—by empowering real people to buy, sell and trade on their own terms. A vibrant global community, iOffer connects members from over 190 countries and every language via millions of item listings. Visit iOffer on the Web at: www.ioffer.com

Contacts

Perceptive Communications
John Tenore, +1-978-697-6774
john@perceptivecomm.com

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