Research and Markets: Health & Wellness Promotion Benchmarking Series 2010: Benchmarks in Health & Wellness Incentives & Health Coaching Benchmarks, 2010

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/dc2969/health_wellness) has announced the addition of the "Health & Wellness Promotion Benchmarking Series 2010" report to their offering.

“Health & Wellness Promotion Benchmarking Series 2010”

Health Coaching Benchmarks, 2010 Edition: Operations and Performance Data for Optimal Program ROI and Participant Health Status

Despite the economy and perhaps because of it health and wellness coaching programs are flourishing. Betting on behavior change, more employers, payors and providers are offering health coaching to their populations to rein in the escalating costs of chronic illness and head off avoidable utilization. Meanwhile, consumers are signing on to coaching in greater numbers in the hopes that by getting and staying healthy, they can reduce the growing share of healthcare costs they are being asked to bear.

In its continued response to this trend, the Healthcare Intelligence Network has published Health Coaching Benchmarks, 2010 Edition: Operations and Performance Data for Optimal Program ROI and Participant Health Status, an analysis of responses of 212 healthcare organizations to HIN's second annual 2009 Survey on Health and Wellness Coaching.

An all-new follow-up to the best-selling 2009 Health Coaching Benchmarks, the 2010 edition is packed with actionable new data on health coaching activity, with the latest metrics on the prevalence of health coaching, favored delivery methods, targeted populations and lifestyle conditions, preferred behavior change models, coaching case loads and much, much more.

Drilling down to coaching trends for specific lifestyle conditions weight management, smoking cessation and stress management and by industry sector, the newly created 2010 report supplements this data with more than 40 easy-to-follow graphs and tables.

This annual industry snapshot is once again enhanced by observations and advice from industry thought leaders on common coaching concerns evaluating coaching ROI, using technology to engage patients in behavior change, tips for more effective coaching, and more.

Health and wellness has been elevated to the global agenda, noted Dr. David Chin of PriceWaterhousecoopers Health Research Institute during a conference on 2009 healthcare trends. Health Coaching Benchmarks, 2010 edition continues to be the go-to compendium of reliable data to help organizations evaluate their programs and compare performance and utilization data. With its comparative year-over-year analysis of key health coaching trends, this book is an essential companion resource for any organization considering, planning, evaluating or enhancing a health coaching program.

This report answers many coaching metric FAQs:

How are individuals identified for coaching programs?
What is the optimal coaching case load?
What factors influence a coach's case load?
Which modality should be employed to deliver weight management, smoking cessation or stress management coaching?
How can an organization measure a client's engagement in and satisfaction with a health coaching program?
How can an organization measure ROI from health coaching?

Benefit from peers' experience and get recommendations, advice and year-over-year comparative data on:

Targeted populations for coaching;
Targeted health conditions for coaching;
Preferred coaching modalities telephonic, online and in-person;
Matching coaching modalities to participants' health conditions;
Enrollment trends eligibility, participation and completion rates;
Recommended coach caseloads by coaching modality and the factors that can influence this;
Suggested formulas for measuring ROI and program effectiveness and much more, including expanded data from the second annual HIN Industry Survey on Health and Wellness Coaching. More than 200 healthcare organizations report on current and future coaching initiatives, resulting in data on:
The numbers of hospitals, health plans and employers offering health coaching today and those with coaching programs in the wings;
Health conditions most frequently targeted by health coaching programs;
Coaching modalities and health IT in use by respondents;
Preferred behavior change models;
Preferred coaching promotion models;
Impact of coaching on healthcare cost, health risk and individual health status;
Frank commentary on what's working in health coaching and the greatest challenges associated with launching a coaching program.

Current and planned health and wellness coaching programs will benefit from performance and operations strategies recommended by the following health coaching experts:

Kate Larsen, president of Winning LifeStyles, Inc., an ICF-certified professional coach and a Wellcoaches faculty member and mentor coach, on finding success in health behavior change through the effective use of health coaching interpersonal skills to immediately improve health coaching interactions.
Paul Terry, president and CEO of StayWell Health Management, on earning an ROI from health coaching by using best practices in health improvement and aligning interventions with the corporate culture.
Dr. Jim Reynolds, chief medical officer, Health Fitness Corporation, on quantifying the impact of health and behavior change resulting from health coaching interventions.

Health Coaching Benchmarks, 2010 edition: Operations and Performance Data for Optimal Program ROI and Participant Health Status contains essential information to help you measure program and coaches' effectiveness and improve ROI.

Benchmarks in Health & Wellness Incentives: Utilization and Effectiveness Data to Drive Health Promotion, Compliance and ROI

Health behavior change is not a one-time event, and neither are the incentives and rewards programs that drive enrollment and participation in health improvement activities. In recent years, the industry has noted recent dramatic shifts in incentives use, preferred reward types and the activities for which incentives are offered.

In an economic climate where many are delaying medical care to disastrous and costly outcomes, now is a critical time for organizations to compare their incentives for health improvement against best practices in the healthcare space. Benchmarks in Health & Wellness Incentives: Utilization and Effectiveness Data to Drive Health Promotion, Compliance and ROI is the one-of-a-kind resource healthcare payors and purchasers can use to evaluate their incentives offerings and benefit from colleagues' experiences and advice.

Whether an organization is in the early stages of program design, hoping to revive flagging enrollment or looking to reward long-term or repeat participation in health-enhancing activities, the key to success is access to reliable utilization and performance data on incentives trends. Benchmarks in Health & Wellness Incentives: Utilization and Effectiveness Data to Drive Health Promotion, Compliance and ROI will help jump-start and revive participation and motivation in health assessment, health coaching or worksite wellness programs.

This exclusive 30-page report analyzes the responses of healthcare organizations to HIN's 2009 Health and Wellness Incentives Utilization Survey, presenting the data in easy-to-follow graphs and tables. This industry snapshot is enhanced by recommendations and advice from 25 thought leaders in health and wellness promotion, including two researchers in health promotion and behavior change from Stanford University, the birthplace of the Stanford Health and Lifestyle Assessment (SHALA). Four case studies of successful health incentives programs including the Mayo Clinic Rewards Point Program for long-term and repeat participation round out this resource.

Get answers to the most common questions surrounding incentives use from the best kinds of incentives to offer to strategies for measuring their effectiveness to the legal, confidentiality and tax issues you need to consider before rewarding your population for health and wellness activities.

Benefit from thought leaders' advice and recommendations on:

Essentials of incentive and reward program design;
The five key types of incentives and pairing the most effective rewards with the target population;
Health improvement programs and activities suitable for incentives use;
Recommended value and frequency of incentive awards;
Strategies and incentives to motivate participants in an economic downturn;
Rewards for long-term and repeat participation;
A can't-miss communications strategy that supports the incentive program;
Tax laws and HIPAA considerations that could influence offering of incentives;
Suggested formulas for measuring ROI and program effectiveness and much more, including expanded data from the HIN 2009 Health and Wellness Incentives Utilization Survey on the use of incentives and rewards in the healthcare industry, resulting in data on:
The numbers of health plans and purchasers offering incentive programs today and those with incentive programs in the wings;
Health conditions most frequently targeted by health incentive programs;
Top incentives for driving participation;
Who's offering incentives to spouses and dependents;
Frank commentary on what's working in incentives and rewards and overcoming the barriers associated with launching a health incentives program.

Health improvement programs large and small and those still on the drawing boards will benefit from the utilization and effectiveness benchmarks suggested by these health and wellness veterans from business, healthcare and academia:

Wesley Alles, Ph.D., director of the Stanford University Prevention Research Center;
William B. Baun, manager of human resources and wellness at The University of Texas M.D. Anderson Cancer Center;
Eric Berman, M.D., medical director and chairman of health policy, Horizon BCBS of NJ;
Ted R. Borgstadt, co-founder and CEO of TrestleTree, Inc.;
Dr. Susan Butterworth, associate professor and director of health management services at Oregon Health & Science University;
Michael Casey, senior director of population health products and services for Mayo Clinic Health Management Resources;
David Chenoweth, president, Chenoweth & Associates Inc.;
Richard Citrin, vice president of EAP solutions at UPMC Health Plan;
Jennifer Hidding, former director of interactive health management of consumer solutions at OptumHealth;
Tami Collin, principal with the National Health and Productivity Management specialty practice at Mercer Human Resource Consulting;
Margaret Frucci, human resource manager, Ocean Medical Center, part of Meridian Health System;
Aaron Hardy, wellness coordinator for the Washoe County School District;
Terri Kachadurian, manager, worksite H=health promotion, Health Alliance Plan;
Rebecca Kelly, corporate wellness coordinator for American Cast Iron Pipe Company (ACIPCO) in Birmingham, Ala.;
Gregg Lehman, HealthFitness president and CEO;
Yann Meunier, M.D., health improvement manager, Stanford School of Medicine Health Improvement Program
Michael Montijo, M.D., M.P.H., F.A.C.P., senior vice president, government relations at American Healthways;
Roger Reed, chief consumer engagement architect, Gordian Health Solutions;
Dr. Dennis Richling, medical director and vice president for CorSolutions, a Matria Company;
Anna Silberman, vice president of Preventive Health Services, Highmark Blue Cross Blue Shield;
Scott Smith, M.D., vice president and chief medical officer, First Health;
Gary Smithson, M.D., M.B.A., WorldDoc;
Sean Sullivan, president and CEO, Institute for Health and Productivity Management;
Michael Thompson, principal with PriceWaterHouseCoopers;