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September 02, 2010 11:00 AM Eastern Time 

Free Download on WOWIO Highlights Family Life of Musicians Neil Young & Astrid Young

LOS ANGELES--(BUSINESS WIRE)--WOWIO, Inc., an established market leader with an online destination (www.wowio.com) that provides access to rich digital media content and eBooks, is pleased to announce that it is offering free PDF downloads of Being Young: Scott, Neil and Me, by Astrid Young, for the month of September. In this book, the author, half-sister of legendary musician Neil Young, paints an intimate portrait of her brother while also examining her own life and musical career. She provides insight into their family dynamic, exploring the events that drove their family apart and then ultimately brought them back together again.

“In today’s challenging market, initiatives like these can play an important role in helping ensure wonderful companies like Insomniac Press are able to continue to produce great and unique work for its readers.”

Each month WOWIO chooses one title to be the “Book of the Month.” This program enables publishers and authors to get their titles into the hands of thousands of readers who might not have come across their books otherwise. With approximately 300,000 new titles published annually in the US alone, obscurity is the biggest challenge authors and publishers face. “Our goal at WOWIO is to help publishers stand out by selling their titles on our site. From time to time we are also able to offer them for free to our readers via our sponsorship program where publishers get paid for every free download. What sets us apart is that we work hard promoting them virally through various channels such as social media sites and our own web channel, Pop Galaxy,” Kristin Ellison, Editorial Director of WOWIO explains.

“We thought Being Young would be an excellent fit for our Book of the Month because it has such a wide appeal, not only to fans of Astrid, Neil and Scott Young (Neil and Astrid’s well-known journalist father), but also to anyone curious about what it’s like to be related to a music legend. This title also bridges the generational gap because it speaks to those who grew up listening to Neil Young’s music, as well as the following generations that are curious about the people, their families, and the music that paved the way for much of what they are listening to today,” Ellison said.

“This really is a wonderful new program because it allows us to highlight publishers like Insomniac Press, who have been a fantastic partner to WOWIO,” said Brian Altounian, CEO and President of WOWIO. “In today’s challenging market, initiatives like these can play an important role in helping ensure wonderful companies like Insomniac Press are able to continue to produce great and unique work for its readers.”

“We were thrilled when WOWIO approached us about promoting one of our titles for this program. With Being Young in its second edition, it’s a great way to give continuing exposure to a title that’s a fairly recent release yet not quite considered brand new. Additionally, it provides an excellent way to generate increased interest in one of our authors and her many talents,” said Mike O’Connor, Publisher, Insomniac Press.

WOWIO is continually looking to work with new publishers producing titles across all categories. To learn more, please contact editorial director Kristin Ellison at editorial@wowio.com.

About Insomniac Press

Founded in 1992, Insomniac Press has evolved from a small press that publishes poetry chapbooks, to a medium-size independent press that publishes eye-catching non-fiction titles as well as the great fiction and poetry for which it has become known. The common denominator in Insomniac's publishing program is its willingness and ability to venture in new directions, both editorially, and in the areas of promotion, marketing and publicity, all the while maintaining the highest standards in all that it undertakes.

About WOWIO

WOWIO is an online destination that provides users with the opportunity to share and consume digital media content, such as eComics and eBooks, while providing revenue generating opportunities for creators and publishers through advertising and merchandising programs. WOWIO, Inc. is an Alliance Acquisitions, Inc. portfolio company headquartered in Los Angeles, California.

Contacts

Allison & Partners for WOWIO, Inc.
Jennie Bragalone, 310-496-4442
Wowio@allisonpr.com
or
WOWIO, Inc.
Kelly Lind, 310-807-8111
klind@wowio.com
or
Investor Relations
Tom Becker, 702-445-7038
ir@wowio.com

http://www.wowio.com

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