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August 31, 2010 07:26 AM Eastern Time 

Global Franchise Group Announces Expansion of Marble Slab Creamery® into Australia

Master Franchise Agreement Provides for At Least 30 Stores Over 10 Years

ATLANTA--(BUSINESS WIRE)--Global Franchise Group, LLC announced today that its wholly owned subsidiary for the Marble Slab Creamery® brand has signed a master franchise agreement with Miteco Pacific for its expansion into Australia.

“Australia has a vibrant franchising community and an excellent history of success with our TAF retail brand”

The master franchisee agreement calls for the development of at least 30 Marble Slab Creamery stores over a 10-year term. These stores further expand the Marble Slab Creamery brand in the Asia/Pacific region following its entry into Singapore in 2009. Global Franchise Group’s TAF® franchised brand has a large presence in Australia currently with around 130 existing stores in the country.

“Australia has a vibrant franchising community and an excellent history of success with our TAF retail brand,” said Chris Dull, President and CEO of Global Franchise Group, LLC. “Miteco Pacific’s strong background in the quick service restaurant and casual dining industries, as well as their significant experience in the Asia/Pacific market, made them an ideal master franchisee and we look forward to working with them to introduce the Marble Slab Creamery brand to a new market.”

“We are delighted to bring Marble Slab Creamery’s high-quality ice cream products and innovative frozen slab technique to consumers in Australia,” added John M. Borlas, President of Miteco Pacific. “We believe that Global Franchise Group’s outstanding training, marketing and operational support will complement our existing experience in this market and will allow us to effectively grow the Marble Slab Creamery concept in the country.”

About Marble Slab Creamery® (www.marbleslab.com)

Marble Slab Creamery, a leading purveyor of chef created super-premium hand-mixed ice cream and the innovator of the frozen slab technique, was founded in 1983. Every batch of Marble Slab Creamery ice cream is fresh made in small batches in store using ingredients from around the world and dairy from local farms. Today, Marble Slab Creamery is enjoyed around by consumers across the globe with locations in the Bahrain, Canada, Kuwait, Lebanon, Mexico, Oman, Scotland, United Arab Emirates, and the United States.

About Global Franchise Group, LLC (www.globalfranchise.com)

Global Franchise Group, LLC is a strategic brand management company with a focus on franchising. The company owns a portfolio of franchise brands that includes two retail franchise concepts: TAF® and Shoebox New York®, as well as five quick service restaurant (QSR) franchise concepts: Great American Cookies®, MaggieMoo's®, Marble Slab Creamery®, Pretzelmaker® and Pretzel Time®. The brands are managed by GFG Management, LLC, a subsidiary of Global Franchise Group, LLC. Global Franchise Group, LLC is an affiliate of Levine Leichtman Capital Partners, an independent investment firm, with $5 billion of capital under management and substantial franchise management experience.

Contacts

Ogilvy Public Relations
Steven Rice, 404-881-2317
steven.rice@ogilvypr.com
or
Jacob Hawkins, 404-881-2339
jacob.hawkins@ogilvypr.com

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