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August 05, 2010 09:54 AM Eastern Time 

Research and Markets: This Latest Report on Motorcycle Dealers is Now Available

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/7c4b12/motorcycle_dealers) has announced the addition of the "Motorcycle Dealers" report to their offering.

First Research is the leading industry intelligence company that helps sales teams perform faster and smarter, open doors, and close more deals. First Research performs the "heavy lifting" by synthesizing hundreds of sources into an easy to digest format that a sales person can consume very quickly to better understand a prospect's business issues.

Executive Summary

Brief Excerpt from Industry Overview Chapter:

The US motorcycle dealer industry includes about 4,300 stores with combined annual revenue of $18 billion. No major companies dominate; most companies have a single retail outlet. The industry is highly fragmented: the 50 largest companies generate just 10 percent of industry sales.

COMPETITIVE LANDSCAPE

Discretionary personal income and interest rates drive demand, since motorcycles are high-ticket purchases and often financed. The profitability of individual companies depends on volume and sales of higher-margin goods like heavyweight motorcycles. Large dealers have advantages in broad inventory selections and negotiating power with manufacturers. Small dealers can compete effectively by providing superior customer service or offering unique services, like bike customization. The industry is capital-intensive: Average annual revenue per employee for a typical company is $325,000.

Major competitors include private market sellers, other recreational vehicle dealers, service center chains, and independent service shops.

PRODUCTS, OPERATIONS & TECHNOLOGY

Major products include new and used motorcycles, scooters, motorbikes, all-terrain vehicles (ATVs), snowmobiles, and personal watercraft. Apparel, parts, and accessories are known as aftermarket products. Most products sold by motorcycle dealers are known as power sports products. Many dealers offer repair, maintenance, customization, installation, or insurance services.

Touring and cruiser motorcycles are designed for comfort and long distance rides. Custom motorcycles emphasize style and owner-selected features. Performance or sport motorcycles are designed for superior handling, acceleration, and racing. Dual motorcycles are designed for both on- and off-road use.

Key Topics Covered:

  • Industry Overview
  • Quarterly Industry Update
  • Business Challenges
  • Trends AND Opportunities
  • Call Preparation Questions
  • Financial Information
  • Industry Forecast
  • Website and Media Links
  • Glossary of Acronyms

For more information visit http://www.researchandmarkets.com/research/7c4b12/motorcycle_dealers

Source: First Research

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716

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