Transaction Wireless Secures Patent for Mobile Gift Card Services

SAN DIEGO--(BUSINESS WIRE)--Transaction Wireless™ (TW), leading provider of virtual and mobile gift cards, announced today that it has been granted a United States patent for its proprietary technology powering their digital gifting and marketing platform. The newly issued patent protects the process and key elements utilized by Transaction Wireless for its gift card programs and services for retailers including the purchasing, delivery, ongoing management and redemption, as well as the personalization and marketing of gift cards.

“Our proprietary technology allows retailers to sell, manage, redeem and market gift cards via mobile devices, social networks and the Internet”

“Our proprietary technology allows retailers to sell, manage, redeem and market gift cards via mobile devices, social networks and the Internet,” said Bruce Springer, president and CEO, Transaction Wireless. “The multi-billion dollar gift card industry has had great success with plastic cards as well as email and the features provided by the ubiquitous mobile device are very exciting. Our platform allows retailers to connect with their customers where, when and how they prefer while giving consumers unparalleled personalization options with audio, video, text and images and the ability to stay connected with their favorite retailers via social media.”

TW’s gift card services are used by retailers to enhance both direct-to-consumer and business-to-business gift card programs, extend the value of traditional plastic gift cards or create complementary prepaid gifting products and distribution channels. The Company’s digital (virtual and mobile) platform is already launched with clients in retail, entertainment, wellness, hospitality and business-to-business markets. TW also recently launched the first-ever social gifting program designed for Facebook Platform. More information about TW’s digital gifting and marketing services can be found at www.transactionwireless.com.

About Transaction Wireless

Transaction Wireless (TW) is a mobile commerce, payment and one-to-one relationship marketing company enabling a unique link between consumers, retailers and brands via any PC or mobile device leveraging TW's proprietary technologies. With unparalleled solutions, Transaction Wireless’ product portfolio includes a patented digital gifting and marketing solution; a multimedia mobile messaging service to extend any marketing program to the mobile phone or PC; a merchant mobile POS credit card terminal; and a turnkey Facebook solution for B2B or direct-to-consumer social gifting. The Company is headquartered in San Diego, California and counts AMC Entertainment, SpaFinder, Bass Pro Shops and Hallmark Business Connections, among others as current clients. More information can be found at www.transactionwireless.com.