Hengrey Interactive Studio (Wuhan) Confirms to Join CGOC 2010 as Outsourcee

BEIJING--(BUSINESS WIRE)--Recently, Hengrey Interactive Studio (Wuhan) has confirmed to take part in CGOC 2010’s Business Matching Day as outsourcee. As one of the three grand events attached to ChinaJoy, CGOC will be held from July 31 to August 1 at Shanghai International Convention Center. CGOC 2010 is the first professional event concerning game outsourcing held in China.

Attending the CGOC as an outsourcing vendor, Parker, the Outsourcing Manager of the Hengrey Interactive Studio, said: “Our company is in Wuhan, and the game outsourcing industry in mainland China has always been stagnant, therefore many people don’t know about the market in mainland China, and many clients prefer outsourcing vendors in Shanghai, Beijing and Shenzhen, where there have already been mature game industry circles. As a matter of fact, many outsourcing vendors in mainland China are pretty good too, and many of their producers returned with abundant game producing experience after working for leading foreign game companies for years. Since its establishment, Hengrey Interactive Studio has been cooperating with many famous Japanese, Korean, American, European and Chinese companies and has been highly recognized by clients for its high quality, high efficiency, low cost and excellent security measures. We hope that through the platform of CGOC we will find more and better professional game outsourcing resources and meet more clients to get more outsourcing businesses and further development.”

As the key part of CGOC 2010, the Business Matching Day provides an opportunity for both the outsourcers and outsourcees to communicate and share technical and managerial experience with each other, making sure both sides can reach agreements on cooperation. The two-day event, on the one hand, enables both sides to discuss topics such as outsourcing project management, mutual needs and outsourcing procedures. On the other hand, it also aims to benefit all participants by facilitating substantial business cooperation between outsourcers and outsourcees.

Hengrey Interactive Studio is an international art development studio focusing on top-quality 3D and 2D art creation for integration in games and CG animations. By implementing creativity and a high degree of technical knowhow, and by working closely with the clients, Hengrey offer the best services meeting the diverse needs of different projects. Their vision is to be one of the best creators in the field of digital art for integration in games and pre-rendered media such as movies and television. Top-quality and reliability are a part the vision and we place great emphasis on quality assurance and a thorough understanding of the requirements of a given project. Aside from the dedication to producing top-quality art, part of our development concept is to become tightly integrated with their counterparts, which means they can adapt to the work flow of our clients in respect to art style, communication, delivery methods, WIP iteration changes and performance of pre-project testing. www.hengrey.com

Hengrey’s advantages:

1. Wealthy experience in game production: we've been working on game development and porting on various kinds of platforms for a decade.

(E.g. PS3.XBOX360.PS2.PSP.WII.NDS.PC.PC-ONLINE GAME)

2. Elite game art and animation team of international level.

3. Security and confidentiality of your files and documents are guaranteed.

4. High efficiency, low cost, high quality.

The eye-catching global event of World Expo 2010 is being held in Shanghai, which attracts the presence of guests from all around the world. The General Assembly of China Game Business Conference (CGBC), China Game Developers Conference (CGDC) and the China Game Outsourcing Conference (CGOC) will be launched from July 28th to Aug 1st at the Shanghai International Convention Center, it is certain that these events will bring about worldwide participation within the gaming industry, therefore to promote and enhance the function of the platform as the “communication center” for the technology & business activities between China and the other countries.

For CGOC application form, please visit: http://www.chinagoc.com.cn/upload/2010/CGOC_Application_EN.pdf

If you are interested in CGOC Business Matching, please download CGOC Registration Form: http://www.chinagoc.com.cn/upload/2010/CGOC_Application_EN.pdf.

About CGOC

The first China Game Outsourcing Conference (CGOC), co-organized by Howell International Trade Fair Ltd. and Shanghai Multimedia Industry Association, will take place at Shanghai International Conference Center simultaneously with ChinaJoy 2010. With an aim to provide a platform for the Chinese game outsourcing Industry to communicate and exchange nationally and internationally, the first CGOC is composed of seminars and business negotiations. The conference will not only provide an opportunity to share experience but also facilitate a direct communication between the outsourcing suppliers and buyers, which will practically promote the development of the game outsourcing industry. CGOC will become another major industry event following CGBC (China Game Business Conference) and CGDC (China Game Developers Conference).

About Shanghai Multimedia Industry Association (SMIA)

Shanghai Multimedia Industry Association (SMIA) is one of the 12 associations in Shanghai established after China joined WTO. It’s a non-profit social organization, united by corporations and individuals which are engaged in the multimedia industry. Up to now, SMIA owns over 250 corporation members focusing on animation, game, digital film, digital exhibition, digital publishing, E-learning and other relevant industries. SMIA has set up a broad network with associations and organizations of more than 10 different countries and maintained a close relationship with organizations, governments, media and corporations in China.

Our Mission is to serve our members, facilitate the industry and assist the government. Through conducting activities and setting up public platform, we help members promote their products and services so as to improve their competition ability in domestic and overseas market.

Our Role is a bridge between government and companies, between companies and companies, between Shanghai and other cities, between China and overseas countries, through providing information and business opportunities. We regulate related issues by building a better environment for multimedia industry. We take full advantage of all resources and preach multimedia application and technology on all levels so as to make government and media as well as common people recognize the importance of multimedia industry and increase their knowledge of multimedia.
http://www.smia.org.cn

About Howell International

Howell International is one of the leading event planning experts in China with over 12 years’ experience managing and operating exhibitions and conferences. It is the creator and organizer of the world’s largest digital entertainment event – ChinaJoy; it also independently runs and manages the China Game Business Conference (CGBC), China Game Developers Conference (CGDC), China Game Outsourcing Conference (CGOC), Golden Plume Game Awards, China Game Developers Awards (CGDA), China Cosplay Championship (C3), and the China E-Sport National Competition. Howell has earned a high reputation within the game industry in China through its premium services to the global entertainment industry. Its clients include Microsoft, Intel, AMD, nVidia, Epic, Crytek, Electronic Art, SCEI, Blizzard, NCsoft etc.
http://www.howellexpo.com/