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April 20, 2010 12:11 PM Eastern Daylight Time 

DriveItNow Completes the Online Connection Between Buyer and Seller with “Soft Pull” Credit Technology

Consumers Instantly Pre-Qualify, and Confirm "Real" Payment Offers from the Dealer

CINCINNATI--(BUSINESS WIRE)--Automobile Consumer Services, Inc. (ACS), the leader in online direct-to-consumer auto leasing and financing, has integrated “soft pull” credit analyzing technology to the DriveItNow Payment Marketing service.

“Our technology provides the necessary link to complete an online finance transaction between the buyer and seller.”

Consumers who click the DriveItNow payment button displayed on vehicle search listings, dealer websites or eBay auctions can see real payment offers they qualify for based on their actual credit without affecting their credit score.

“Most websites that offer auto financing require consumers to provide their credit score or complete a lengthy credit application, including Social Security Number,” says Rusty Platt, Director of DriveItNow Payment Marketing. “With DriveItNow 'soft pull' technology, consumers simply provide their name and address to see instant payments and rates.”

“Dealers who offer financing through the DriveItNow Payment Marketing service benefit by receiving pre-qualified and pre-sold customers,” comments Platt. “Our technology provides the necessary link to complete an online finance transaction between the buyer and seller.”

DriveItNow has partnered with Auto Equity, who provides the “soft pull” credit data and filtering, to automatically match the consumer’s credit with available financing options without any human intervention all while being compliant with Red Flag, GLB and FCRA. The DriveItNow “soft pull” credit technology has no negative affect on a consumer’s credit score.

About DriveItNow (http://www.DriveItNow.net)

DriveItNow is a service of Automobile Consumer Services, Inc. (ACS), a leading provider of direct-to-consumer auto leasing and financing and a loan origination gateway for dealers and lenders. ACS leads the industry with innovative proprietary technology, superior customer service, and over twenty years of experience.

About Auto Equity (www.autoapproval.net)

Auto Equity specializes in creating innovative marketing solutions including patent pending technology designed for online and retail transactions. Its solutions deliver real-time transactional sales information that increase: closing rates, gross profitability, and consumer satisfaction, while reducing the need to request, store, or send, sensitive information.

Contacts

Automobile Consumer Services, Inc.
Tarry Shebesta, 513-527-7700, ext. 11
pr@acscorp.com

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