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March 22, 2010 09:00 AM Eastern Time 

American Roamer to Introduce Customized Broadband Mapping Tool at CTIA Wireless Show

Partnership with MediaBiz Creates Only Application Available Today That Details Broadband Availability Throughout the United States

CTIA Wireless 2010

MEMPHIS, Tenn.--(BUSINESS WIRE)--American Roamer (www.americanroamer.com), the definitive source for global wireless mapping and information solutions, announced today that through a partnership with MediaBiz (www.mediabiz.com), an independent research, reporting and consulting firm, it has developed a new broadband mapping tool. The first of its kind browser-based application illustrates where and how broadband coverage is available throughout the United States. The company will demonstrate the new broadband coverage viewer at the International CTIA Wireless Show, March 23 through 25 in Las Vegas, Nevada.

“On the heels of the Federal Communication Commission’s national broadband plan, everyone is trying to answer the question ‘what coverage is available and where?’”

American Roamer’s new broadband mapping tool includes data on wireless, satellite, cable broadband providers and Wi-Fi hot spots and features adjustable transparent layer views of providers’ coverage patterns that can be easily rearranged. The application, which is currently available on a customized basis per customer, quickly condenses and qualifies coverage details for specific operators, allowing companies to easily visualize and analyze information in a variety of flexible formats. Plus, the tool provides detailed street level data for broadband availability in specific locations.

“On the heels of the Federal Communication Commission’s national broadband plan, everyone is trying to answer the question ‘what coverage is available and where?’” said Ray Westbrook, Senior Vice President, American Roamer. “We are proud to work with MediaBiz to provide the only mapping tool available in the market today that makes such in-depth and extensive information easily available for view on a national level. This application will be an invaluable product for companies to use as an analytical tool in a variety of different ways, including competitive analysis, network planning and customer support.”

American Roamer will also be distributing hard copies of its North American Competitive Landscape map that displays where wireless broadband is available (or not available) across the United States to each CTIA Wireless Show attendee that visits the American Roamer booth (Booth #1012). The map also includes individual operator’s spectrum holdings, EBS and BRS licenses, and the percentage of the U.S. population, county by county, covered by mobile 3G.

American Roamer has over twenty years of experience in the wireless industry, with products and solutions that have helped market-leading customers worldwide. Major Internet retailers, top telecommunications operators, telematics and Machine to Machine (M2M) service providers, and others, use American Roamer’s products to increase productivity and develop competitive marketing strategies while effectively reducing operating costs. American Roamer’s solutions and its CellMaps applications also help customers improve operational efficiencies by reducing customer service call times and volumes and decreasing costly onsite visits to remote monitoring locations.

About American Roamer

Established in 1988, and headquartered in Memphis, Tennessee, American Roamer and CellMaps’ clients range from Fortune 500 companies to small rural businesses – all dependent on the company’s ability to understand, manage and articulate wireless coverage patterns with the industry’s greatest degrees of understanding, experience and confidentiality.

American Roamer’s CellMaps applications offer interactive mapping, technology coverage information and multi-layered competitive insight to established and emerging businesses reliant on wireless technology networks. By custom-producing the latest and most detailed coverage maps as well as a broad array of custom data views, American Roamer’s solutions help organizations with a need to track wireless coverage to better plan their networks and understand the resources required to capitalize on wireless technology growth around the globe.

American Roamer is the independent trusted intermediary for operators to share data with their roaming partners, with a 20+ year reputation built on reliability, proficiency, and customer service.

About MediaBiz

Denver-based MediaBiz (Media Business Corp) offers the best real world data and analysis in the media industries and has been for almost 20 years. MediaBiz’s competitive intelligence is carefully constrained to public documents, provider footprints, technical capabilities and the like. Its clients include programmers, broadcasters, platform providers, equipment manufacturers, industry analysts, associations, and fixed satellite services in the U.S., Canada, Latin America and Europe. MediaBiz executives have tracked global media businesses across the past four decades, allowing the company to offer in-depth insight into key trends and relationships.

Contacts

October Strategies, Inc. (for American Roamer)
Joanne Dant, 303-346-5527 or 303-471-4511
info@octoberstrategies.com

http://www.americanroamer.com

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