Samsung Announces Pricing and Availability of 2010 Line of Premium AV Receiver Lineup

New Offering Reinforces Commitment to Best-In-Class Audio Quality

RIDGEFIELD PARK, N.J.--(BUSINESS WIRE)--Samsung Electronics America, Inc., a market leader and award-winning innovator in consumer electronics, today announced the U.S. availability and pricing of its 2010 line of AV Receivers, further demonstrating the company’s commitment to providing a superior audio experience. The lineup begins at $299.99 and features a stylish design aimed at complementing the 2010 lineup of Blu-ray players. Samsung’s AV receivers will be on public display at the Samsung Experience, located at The Time Warner Center in New York City beginning March 9, 2010.

“We are proud to introduce this new line of products that offer consumers a premium home entertainment experience, whether they are looking for an all-in-one or an advanced audio solution – all with a sleek and modern design that people have come to expect from Samsung.”

Series/Model	Estimated Selling Price	Availability
HW-C500	$299.99	March 2010
HW-C560S	$399.99	March 2010
HW-C700/700B	$399.99	March 2010
HW-C770BS	$549.99	March 2010
HW-C900	$499.99	TBD

“Samsung remains committed to delivering truly authentic audio experiences,” said John Revie, senior vice president of Home Entertainment at Samsung Electronics America. “We are proud to introduce this new line of products that offer consumers a premium home entertainment experience, whether they are looking for an all-in-one or an advanced audio solution – all with a sleek and modern design that people have come to expect from Samsung.”

AV Receiver Line Delivers Premium Audio Experience

Samsung’s line of AV Receivers have the new Crystal Amplifier Pro technology, which includes Multi-Variable Feedback Circuitry and Intelligent Power features to ensure accurate sound reproduction. Multi-Variable Feedback Circuitry filters sound distortion and noise to provide pure sound performance. Intelligent Power is applied when listening to music with a high volume variance, delivering power to the amp when the volume suddenly peaks to avoid clipping. These technologies ensure the sounds listeners hear are as close to authentic as possible.

In addition, Samsung’s line of receivers comes with 4 HDMI Inputs and supports HDMI 1.4 for 3D as well as iPod/iPhone docks. The HW-C700 comes in two colors, silver and black, while the others come in black and is designed to be paired with the BD-C6500 Blu-ray player. The HW-C900 includes video up-scaling, video up-conversion, and multi-zone functionality.

HW-C770S and the HW-C560S Deliver Complete Home Theater Solutions

For those interested in the best-in-sound experience of these new premium standalone AV Receivers, but want the total package, Samsung is delivering the 7.1 channel HW-C770BS and the 5.1 channel HW-C560S. Both support HDMI 1.4 for 3D, come with 4 HDMI Inputs, and combine a state-of-the-art audio experience with an all-in-one, beautifully designed package that matches the stunning design of other products in the 2010 Samsung home theater and HDTV lineup. Both models also include iPod docks. In addition, the 7.1 channel HW-C770BS offers 3D surround, Dolby Digital® True HD and DTS HD decoding, and an active subwoofer. This is a great option for those who want an affordable, powerful, all-in-one entertainment solution straight out of the box.

Samsung’s press releases, video content and product images are available at www.samsung.com/newsroom.

Dolby Digital is a registered trademark of Dolby Laboratories.

About Samsung Electronics America, Inc.

Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), a wholly owned subsidiary of Samsung Electronics Co., Ltd., markets a broad range of award-winning, digital consumer electronics and home appliance products, including HDTVs, home theater systems, MP3 players, digital imaging products, refrigerators and washing machines. A recognized innovation leader in consumer electronics design and technology, Samsung is the HDTV market leader in the U.S. Please visit www.samsung.com for more information.