Cyber Monday Trumps Black Friday as Holiday Shoppers Turn to eBay for Deals

eBay Heat Map Animates 2.4 Million Black Friday and Cyber Monday Transactions Across the Country

SAN JOSE, Calif.--(BUSINESS WIRE)--From Zhu Zhu Pets to a rare recording by The Dead Weather, eBay delivered great deals to holiday shoppers on Cyber Monday, outpacing Black Friday in total transactions by 35 percent. On both Cyber Monday and Black Friday, shoppers did their most searching on eBay between 8:00 p.m. and 9:00 p.m. EST, suggesting that consumers may be window shopping during the day and finding the best deals online from the convenience of their homes.

“With 200 million live listings, eBay offers incredible deals this holiday season on virtually anything anyone may want under their tree”

For the first time, eBay is visualizing 2.4 million Black Friday and Cyber Monday transactions made across the country in two “heat maps.” The interactive maps display activity from buyers and sellers over the 24-hour periods of Black Friday and Cyber Monday. Zoom down to a single ZIP code – from Prairie Grove, AR to Brooklyn, NY – to see the range of transactions on eBay throughout the U.S.

“With 200 million live listings, eBay offers incredible deals this holiday season on virtually anything anyone may want under their tree,” said Lorrie Norrington, President, eBay Marketplaces. “Compared to Black Friday, the strong increase in transactions on Cyber Monday suggests savvy shoppers know that the best deals this season are on eBay.”

Zhu Zhu mania, a vintage yacht and the rare recording for that special someone

Approximately 30,000 Zhu Zhu Pets and related items were sold on eBay on Black Friday and Cyber Monday combined. Shoppers are also heading to eBay to indulge in luxurious gifts at remarkable prices. Big ticket Black Friday and Cyber Monday items purchased on eBay.com included a vintage Irwin Yacht, which sold for $5,000, and a 2006 Mercedes-Benz SLR McLaren purchased for approximately $200,000. Holiday shoppers also turned to eBay for unique gifts that aren’t available in stores: a rare recording from The Dead Weather topped $2,000 and an original recording by J.D. Bryant on Shrine Records label sold for over $10,000.

Gift trends and top-searched items on eBay on Black Friday and Cyber Monday:

• The toy hamster sweeping the nation: Zhu Zhu Pets continued to be the top searched item on eBay from the start of Thanksgiving week through to Black Friday and Cyber Monday.
• Gifts for Gamers: With hot titles like “Call of Duty: Modern Warfare 2” and “New Super Mario Bros.” ranking among top selling items at the start of Thanksgiving week, shoppers chose their preferred consoles on Black Friday and Cyber Monday. The top searched gaming consoles on those two days were:
  • Xbox 360
  • Nintendo Wii
  • Nintendo DS
• Top Designer Brands: The vintage looks and posh styles on your wish list are on eBay for less. Top searched brands on Black Friday and Cyber Monday were:
  • Coach
  • Gucci
  • Ralph Lauren

Prairie Grove, AR shoppers find the best deals; a Charleston, SC shopper gets an early start

Prairie Grove, AR, with a population of just 2,540, bought more items on eBay than any other U.S. ZIP code on Cyber Monday. Cyber Monday’s first transaction, at 12:00 a.m. sharp, was between a buyer in Charleston, SC, and a seller in Boca Raton, FL.

Communities that made the most purchases on eBay

Black Friday:	Cyber Monday:
-- Santa Clara, CA (ZIP 95054)	Prairie Grove, AR (ZIP 72753)
-- Miami, FL (ZIP 33166)	Miami, FL (ZIP 33166)
-- Alpharetta, GA (ZIP 30022)	Alpharetta, GA (ZIP 30022)
-- Martinez, CA (ZIP 94553)	Santa Clara, CA (ZIP 95054)
-- Prairie Grove, AR (ZIP 72753)	Martinez, CA (ZIP 94553)

Communities that made the most sales on eBay

Black Friday:	Cyber Monday:
-- El Monte, CA (ZIP 91732)	El Monte, CA (ZIP 91732)
-- Aliso Viejo, CA (ZIP 92656)	Aliso Viejo, CA (ZIP 92656)
-- Matthews, NC (ZIP 28104)	Brooklyn, NY (ZIP 11214)
-- Walnut, CA (ZIP 91789)	Matthews, NC (ZIP 28104)
-- Brooklyn, NY (ZIP 11214)	Walnut, CA (ZIP 91789)

See eBay’s Black Friday and Cyber Monday transaction heat maps at www.ebayholiday.com/black-friday and www.ebayholiday.com/cyber-monday.

Visit www.ebayholiday.com to find out more about holiday trends and deals.

About eBay

Founded in 1995 in San Jose, Calif., eBay Inc. (NASDAQ:EBAY) connects hundreds of millions of buyers and sellers globally on a daily basis through eBay, the world's largest online marketplace, and PayPal, which enables individuals and businesses to securely, easily and quickly send and receive online payments. We also reach millions through specialized marketplaces such as StubHub, the world's largest ticket marketplace, and eBay Classifieds sites, which together have a presence in more than 1,000 cities around the world. For more information about the company and our global portfolio of online brands, visit www.ebayinc.com.